Many of today’s consumers are frustrated by the increasingly impersonal nature of most customer service programs. According to the youth-focused specialists from Mobile Behavior
, digital technology offers companies a way to reach customers that is not only relevant, but also has a surprisingly “human touch.”
Are Impatient Consumers Ready for Digital Customer Service?
Posted on June 11th, 2008 | More Digital & Social Media · Mobile Behavior
Related Posts
-
The Role of Digital Communications and ‘Pharmacovigilance’
In an article in PharmaVoice, pharma specialist Mark Senak
discusses pharmacovigilance communication and explains why the best digital strategy includes “the concept of a two-way exchange.”Posted on February 3rd, 2012 | More Crisis Communications · Digital & Social Media · Healthcare
-
From News Feed to Lead: Three Facebook Areas Communicators Need to Know
Digital specialist Justin Goldsborough
looks at three Facebook principles communicators must have a handle on, including an approach that’s “not sexy” but beats the “flash and sizzle.”Posted on February 1st, 2012 | More B2C · Digital & Social Media
-
An Agenda for the 2012 Conventions
While political conventions are “networking on steroids,” they also provide serious business opportunities. The public affairs specialists at VOX Global
, a Fleishman-Hillard company, share a strategy for engagement at the 2012 conventions.Posted on January 31st, 2012 | More CSR · Digital & Social Media · Mobile · Public Affairs · Reputation Management
