Fleishman-Hillard Creative Helps CEO Wow in Keynote Presentation

Creating compelling keynote presentations for some of the world’s highest ranking executives is just part of everyday business for Fleishman-Hillard Creative. But this time was different. This time the speaker was Fleishman-Hillard’s own president and CEO, Dave Senay. The team was charged with creating a multimedia presentation that would “tee up” the agency leader’s opening keynote speech for the 2008 Senior Leadership Conference, “Switched On. Future.” Members of the full-service creative group honed in on a winning concept: pairing larger-than-life images — displayed on 40-foot-wide, high-definition surround screens — with a spine-tingling, live a cappella performance. The results? A jaw-dropping keynote intro that builds excitement and culminates in a finale that has Senay seemingly walking out of the video and on to the stage. Strategic, innovative, and entertaining. So much so, in fact, that it recently took home a coveted Silver Telly Award in the category of film/video.



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