Will Ruling Prompt Flurry of Corporate Political Spending?
Most industry experts don’t expect the Supreme Court’s recent ruling — which said corporations, labor unions and advocacy groups had a right to advertise on behalf of political candidates and issues — to result in an immediate flood of corporate political campaigns. In an article in The Kansas City Star, reputation specialist Betsey Solberg suggests companies tread lightly when it comes to direct political advocacy because “when you’re dealing with people, you’re not always putting your money on a sure thing.”
Read: Ruling Unlikely to Spark Corporate Rush to Get Political
Posted on January 27th, 2010 | More Labor Communications · Public Affairs · Reputation Management · Third Parties
-
Most communicators realize pitching the story is the easy part — if there’s a compelling story to tell. Our communications specialists in Ireland
apply lessons from the late Kurt Vonnegut, revealing the “simplicity of effective storytelling.”
Posted on February 1st, 2012 | More Branding · Crisis Communications · Reputation Management · Word of Mouth
-
While political conventions are “networking on steroids,” they also provide serious business opportunities. The public affairs specialists at VOX Global
, a Fleishman-Hillard company, share a strategy for engagement at the 2012 conventions.
Posted on January 31st, 2012 | More CSR · Digital & Social Media · Mobile · Public Affairs · Reputation Management
-
The World Economic Forum might be “a dream” for communications and public affairs professionals, but how can it improve? In a PRWeek column, Jack Modzelewski, Fleishman-Hillard president of the Americas, looks at this year’s “biggest thematic set change.”
Read: Positive Movements Start in Davos
Posted on January 30th, 2012 | More B2G · Financial Services & Insurance · Public Affairs
