Growing Need Lures PR Agencies to United Arab Emirates
In response to a growing need for communications, more and more PR agencies are setting up shop in the United Arab Emirates. In an Emirates Business 24/7 article, public affairs specialist Kevin Bell says despite the negative coverage Dubai has received, the emirates are strong, viable, and still determined “to be a part of the global economy.”
Read: Growing Need for PR Lures Agencies to United Arab Emirates
Posted on February 3rd, 2010 | More Branding · Crisis Communications · Digital & Social Media · Financial Communications · Government · Healthcare · Public Affairs
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One of the biggest changes affecting brands on the Web is a customer’s ability to share his or her opinion online. The digital specialists from Fleishman DNA
offer an “operational view” for companies interested in mapping out a social CRM program.
Posted on September 2nd, 2010 | More Branding · Digital & Social Media · Reputation Management
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Google recently updated its blog search product, making it easier to find full blogs rather than single posts. The communications specialists from Beyond the Hype
discuss the enhanced features and suggest “three ways to leverage” the search giant’s new offering.
Posted on September 2nd, 2010 | More Digital & Social Media · Lois Paul
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From the hit TV sitcom “Modern Family” to the headlines about California’s Proposition 8, one thing seems evident: Mainstream media is raising awareness of the LGBT community. In a Medill Reports article, LGBT communications specialist Michael Murphy discusses the group’s “highly coveted” brand loyalty and explains why businesses targeting LGBT audiences need to practice what they preach.
Read: Bridging the Gap: LGBT Marketing
Posted on August 30th, 2010 | More Boomers · Branding · Financial Services & Insurance · LGBT · Research