Digital communications has changed the definition of community, but a corporation’s community engagement is still as important as ever. Join CSR specialist Cynthia Hardie and International Advisory Board member John Onoda, along with executives from Abbott and Allstate, as they discuss changing consumer expectations and explain why “corporate citizenship is even more important in a recession.”
View: Community Without Bounds: Responsible Corporate Philanthropy
Posted on February 23rd, 2010 | More CSR · Digital & Social Media · NGOs
In an article in PharmaVoice, pharma specialist Mark Senak
discusses pharmacovigilance communication and explains why the best digital strategy includes “the concept of a two-way exchange.”
Posted on February 3rd, 2012 | More Crisis Communications · Digital & Social Media · Healthcare
Digital specialist Justin Goldsborough
looks at three Facebook principles communicators must have a handle on, including an approach that’s “not sexy” but beats the “flash and sizzle.”
Posted on February 1st, 2012 | More B2C · Digital & Social Media
While political conventions are “networking on steroids,” they also provide serious business opportunities. The public affairs specialists at VOX Global
, a Fleishman-Hillard company, share a strategy for engagement at the 2012 conventions.
Posted on January 31st, 2012 | More CSR · Digital & Social Media · Mobile · Public Affairs · Reputation Management
