Industry observers expect this year’s British general election to be fraught with character assassinations and a “media fixation on personalities.” In a PRmoment article, public affairs specialist Nick Williams talks about the “endless analysis” prompted by fast-moving digital news and what he thinks will be “one of the key battlegrounds of the election.”
Read: Digital Media Prompts U.K. Candidates to Take Off Gloves
Posted on March 10th, 2010 | More Digital & Social Media · Public Affairs
Among obvious concerns, WikiLeaks’ release of more than 90,000 secret U.S. military documents relating to the war in Afghanistan will put the Obama administration’s “21st century statecraft” strategy to the test. The digital specialists from Public Affairs 2.0
take a look at what happens “when crisis communications takes on new meaning.”
Posted on July 26th, 2010 | More Digital & Social Media · Public Affairs
Marketers may be surprised to learn which sources of information women find essential to their shopping. The team from Word of Mouth
looks inside a Fleishman-Hillard study and discovers new insight into “what women are thinking.”
Posted on July 22nd, 2010 | More Digital & Social Media · Moms · Research · Women · Word of Mouth
Pharma specialist Mark Senak
talks about the pharmaceutical industry’s slow adoption of Facebook and explains why medical product manufacturers should take advantage of this “extremely important referral source.”
Posted on July 20th, 2010 | More Digital & Social Media · Healthcare · Public Affairs
