2010

  1. Unbridled Optimism: An Interview With Dave Senay

    Dave Senay, president and CEO of Fleishman-Hillard, sits down with MediaBistro to talk about the year ahead and explain why he’s “just plain optimistic” about the future.

    Read: Fleishman-Hillard’s Dave Senay Is ‘Just Plain Optimistic’

  2. Fleishman-Hillard Celebrates Banner Year for Strategic Hires

    Agency Responds to Changing Client Needs by Diversifying Senior Talent Base

    ST. LOUIS, Dec. 16, 2010 — During a year when much of the industry continues to struggle with the lingering softness in the economy, Fleishman-Hillard International Communications has had extraordinary success in achieving one of its top global priorities: broadening and diversifying its senior talent base.

    Read more »

  3. Technology Doesn’t Cause Revolutions, People Do

    Rapid advancements in technology have made creative revolutions “almost an annual event.” But out-of-home specialist Mike Cearley examines the real change happening and suggests that when it comes to creating engagement, technology is “the handshake” of communications.

  4. A Look at the LGBT Landscape: An Interview With Michael Lamb

    Michael Lamb, CEO of Echelon Business Media, sits down with the LGBT communications specialists from Out Front. Topics include the benefits of marketing in the mobile world and why “the most important thing” the LGBT community can do is be counted.

  5. Tiger’s Tweeting and a Posthumous Pardon Make ‘Best PR Moves of 2010′ List

    From politics (Crist’s posthumous pardon) to pop culture (Zuckerberg’s appletinis) to sports (Tiger’s tweeting), this year had plenty of PR successes. The communications specialists from Beyond the Hype take a look back and honor the “Best PR Moves of 2010.”

  6. Has the Internet Killed the Ink-Stained Star?

    Is online content causing a “great media implosion” for business publications? The B2B specialists from BizComm argue the opposite is true and explain why traditional media is “critical to setting the agenda.”

  7. Fleishman-Hillard on Shortlist for Eight PRWeek Awards

    ST. LOUIS, Dec. 13, 2010 — Fleishman-Hillard has been named as a finalist in eight categories for the 2011 PRWeek Awards. The agency’s recognized programs cover a diverse set of clients and categories: AT&T (technology), Oak Ridge National Laboratory (corporate branding), Responsible Industry for a Sound Environment (public affairs), Aflac (investor/financial communications), Department of Defense/TRICARE (public sector and best use of research) and Boy Scouts of America (promotional event). In addition, Fleishman-Hillard is a finalist for “Large Agency of the Year.” Winners will be announced at a ceremony in New York on March 10, 2011.

  8. 10 Steps for Speaking the Cross-Cultural Language

    In an interview with the Public Relations Society of America, multicultural specialists Ana Toro and Katerie Troutman highlight 10 steps for effective cross-cultural communications and explain why “copying and pasting a translation” isn’t enough.

    Read: Communicating to Multicultural Audiences

  9. Fleishman-Hillard Earns French ‘PR Agency of the Year’ Honor

    PARIS, Dec. 8, 2010 — Fleishman-Hillard in France has been named the 2010 “Public Relations Agency of the Year” by the Grand Prix Agencies of the Year. The organization, now in its 31st year, recognized the agency’s Paris office for excellence in four main areas: acquisition of new businesses, client retention, creativity and profitability. Winners are based on market evaluation and selected by a committee of communications professionals.

  10. The Indian Market’s Customization Conundrum

    At the WEF India Economic Summit in New Delhi, Jack Modzelewski, Fleishman-Hillard president of client relations, joins industry leaders for a panel on how brands can reach a diverse Indian market and explains why “customization is absolutely essential.”

    Watch: Can One Brand Serve Multiple Markets?

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