Fleishman-Hillard Introduces First Class of China Masters Exchange Program
Initiative Will Fortify Agency's Ability to Serve Clients in Booming Chinese Market
ST. LOUIS, July 23, 2012 – Fleishman-Hillard International Communications, a leading global strategic communications firm, today announced the inaugural class of its China Masters Exchange program. Three students were selected and will work in the agency's offices in St. Louis, San Francisco and Washington, D.C.
“The China Masters Exchange program is one of many initiatives we have implemented to fortify Fleishman-Hillard's ability to serve Chinese enterprises locally and globally, as well as enhance cultural collaboration companywide,” said Dave Senay, president and CEO of Fleishman-Hillard. “I am impressed with the caliber of talent I see represented in this inaugural class of the China Masters Exchange program and look forward to the many outstanding contributions I know these talented young professionals will make to our firm and the industry at large.”
The 2012 recipients of the China Masters Exchange program:
- Martina Mok: Mok, who grew up in Bangkok and Hong Kong and speaks three languages, holds a bachelor's in business administration from Washington University in St. Louis. She will work at the agency's St. Louis headquarters.
- Jing Kuai: Working in the Washington, D.C., office, Kuai is a native of Hefei, Anhui, China and holds a master's in global communications from George Washington University.
- Archer Zhang Erchi: Zhang Erchi will work in the agency's San Francisco office. He has an undergraduate degree from City University of Hong Kong and a master's in communication from Stanford.
Launched in conjunction with Fleishman-Hillard's Global China Practice, the China Masters Exchange focuses on identifying and nurturing Chinese students who are seeking careers in communications. Incubating high-potential Chinese students in Western business hubs will help these individuals fast-track their careers by working with senior public affairs and corporate communications counselors. After a year of on-the-job training in the United States, these “China Masters” will transfer to the firm's China operations, where they will be uniquely equipped to contribute a global perspective.
The program is open to Chinese-speaking students studying abroad and provides recipients US$5,000 scholarships for their final semesters at partner universities. Additional information is available at Fleishman-Hillard's Global China Practice.
Fleishman-Hillard Inc., one of the world's leading strategic communications firms, has built its reputation on creating integrated solutions that deliver what its clients value most: meaningful, positive and measurable impact on the performance of their organizations. The firm is widely recognized for excellent client service and a strong company culture founded on teamwork, integrity and personal commitment. Based in St. Louis, the firm operates throughout North America, Europe, Asia Pacific, Middle East, Africa and Latin America through its 80 owned offices. For more information, visit the Fleishman-Hillard website at www.fleishmanhillard.com. Fleishman-Hillard is a part of Diversified Agency Services, a division of Omnicom Group Inc.
About Diversified Agency Services
Diversified Agency Services (DAS), a division of Omnicom Group Inc. (NYSE:OMC) (www.omnicomgroup.com), manages Omnicom’s holdings in a variety of marketing communications disciplines. DAS includes over 200 companies, which operate through a combination of networks and regional organizations, serving international and local clients through more than 700 offices in 71 countries.
About Omnicom Group Inc.
Omnicom Group Inc. (www.omnicomgroup.com) is a leading global marketing and corporate communications company. Omnicom’s branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries.