#HowToCannes: Our Top 10 Tips

June 16, 2014

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  1. In between seminars, meetings, networking and the inevitable rosé, set aside a good couple of hours to take in all the work exhibited on the lower floor of the Palais.  The sheer diversity, scope and scale of the creativity on show is incredibly inspiring and rocket fuel for your own campaigns.
  1. When in Cannes, take time to sneak off from the communications agora and eat at Da Laura. They make amazing homemade pasta. Italians are not the only pasta masters.
  1. Schedule permitting, try to spend at least a couple of hours discovering some of the sights nearby.  Favorite destination: the Picasso Museum in Old Antibes, overlooking the sea.
  1. Map your daily schedule on the plane ride over. There’s too much good stuff on the agenda to wing it day-to-day.
  1. Best pizza in town is without doubt at La Pizza across from the old port near Le Suquet.  No reservations, but get there early for a table on the terrace.
  1. An early morning run along la Croisette is pinch-yourself worthy. Fit it in early in the week before you’re exhausted!
  1. Try checking out one of the Lions awards ceremonies for a discipline other than the one you work in. You might learn something!
  1. Check the forecast carefully before traveling. When it’s hot in Cannes, it’s HOT. Light, loose clothing is the way to go.
  1. It’s easy to fill the day with networking and appointments. But remember you’re in Cannes to nourish your own creative spirit, so make sure you leave plenty of time to attend the seminars and workshops.
  1. For the sessions that are expected to be more popular, plan to attend the session before (or the 2 sessions before) in the same room. Otherwise you won’t get a seat or be admitted in the room.