Chevrolet: #TechnologyAndStuff

https://vimeo.com/126622999 Major League Baseball’s 2014 World Series had just ended. An MVP had been named. And Chevrolet had a chance to show off its tech-loaded 2015 Colorado pickup in a post-game presentation. Thanks to some nerves, though, the presentation veered…

Gateway to the Best: FleishmanHillard Welcomes Region’s Best and Brightest to St. Louis

Last week, FleishmanHillard proudly sponsored the 2015 Public Relations Society of America (PRSA) Midwest District Conference just blocks from our global headquarters in downtown St. Louis. The lineup of passionate speakers – several of them from FleishmanHillard – reminded me…

FH Strengthens Commitment to PRSA, Welcomes “Gateway to the Best” 2015 PRSA Midwest District Conference

This week, FleishmanHillard is proud to sponsor the 2015 Public Relations Society of America (PRSA) Midwest District Conference near our global headquarters in downtown St. Louis, June 10-12. Dubbed “Gateway to the Best,” this year’s conference will bring together the…

Olay: Your Best Beautiful

https://vimeo.com/126623791 Beauty is said to be in the eye of the beholder. But for women in Thailand, there’s a twist: Three out of four are afraid of making themselves more beautiful, expecting ridicule. Beauty brand Olay wanted to inspire Thai…

The FH 2015 Social Health Survey: A Second Opinion From Dr. Digital

Melissa Solomon and Adam Silverstein contributed to this article. Survey finds over 50% of patients consult with Dr. Google or Facebook before or after a doctor’s visit Our Social Health survey of more than 500 people reveals some important patient…

Social Health Survey: Top Networks for Getting Information From Healthcare Companies

Adam Silverstein contributed to this article. Which social networks matter for getting information from healthcare companies? The short answer: all of them. Each network serves a different purpose, reaching a slightly different audience by means of vastly different capabilities. If you’re…

The FleishmanHillard 2015 Social Health Survey

How people care for themselves and others using social and mobile media Which networks people use and how they use them differs greatly depending on age range as well as whether the person is looking for information about their own…

Making Big Data Small at SXSW Interactive 2015

As chatter around SXSW 2015 wraps up for the year, we’re looking back at the top insights that emerged at this year’s festival, how they can help your brand stay at the forefront of cutting edge technology and trends, and…

Up Periscope? The Buzz Around Twitter's New Feature

Early this morning, I sent an alert to my colleagues: “The new hotness in personal live streaming is Periscope from Twitter, available as of roughly 38 seconds ago: http://www.engadget.com/2015/03/26/periscope/. DOWNLOAD IT. Plus, per influencer @AndrewKam on Twitter, it allows for easy replay…

A Closer Look at Our Partnership With Storyful

One of the most exciting areas of FH ContentWorks is the ability to quickly explore and implement new, highly effective approaches to content strategy, creation and distribution. Today’s announcement of our partnership with Storyful is a perfect example of bringing…

The Anatomy of a Like

Like. It’s a word that accompanies many different meanings. When it comes to social, it can be defined as a simple sign of enjoyment, support or general admiration for content posted on social platforms, often in the form of a…

Udi's: What the Hack?

As the popularity of gluten-free foods expanded beyond its core audience, Udi’s, a long-time producer of gluten-free food, was now up against the food industry’s heavy hitters, who were looking for their share of the growing gluten-free market. To compete…

Top Trends from SF DeveloperWeek 2015

San Francisco DevWeek 2015 is officially a wrap and the FHTrueIQ team is walking away with some great insights. We were the first thing people saw as they walked up the stairs to the second level of Pier 27, capturing…

SF DeveloperWeek Day 2: Do You Robot?

Here at #DevWeek15 we are listening to men and women of all backgrounds share their experiences with the GirlDevWeek audience, all the while watching as mini robots make their way around the expo floor. As day two came to a close,…

SF DeveloperWeek Kicks Off in Style with #GirlDevWeek Leading the Conversation

Day One of DeveloperWeek is officially in the books and the biggest topic of conversation so far has been GirlDevWeek. More than 16% of all social chatter has included #GirlDevWeek, which is no surprise to the DevWeek Team. “Our goal…