Agribusiness

  1. Improving School Nutrition Means Everyone at the Table

    As the U.S. Department of Agriculture takes steps toward improving school nutrition by overhauling the Childhood Nutrition Act, the food and beverage industry appears committed to do its part. The communications specialists from Biz Central explain why “the private sector, the public sector and parents” all play a role when it comes to reducing childhood obesity.

  2. FDA Investigation Surprises Global Pharma Giant

    News of the FDA’s investigation into the weight loss drug Alli caught parent company GlaxoSmithKline off guard. But in a recent article by Matthew Perrone in The Associated Press, pharma specialist Mark Senak says it’s the type of action regulated companies should start to expect as the agency moves toward “a more pro-active public health stance.”

    Read: Glaxo Defends Safety of Weight Loss Drug Alli

  3. Food for Thought: FDA Takes Step to Reduce Risk

    Today the FDA introduced the Reportable Food Registry (RFR), which requires food manufacturers and processors to report – via a Web portal – a “reasonable probability that an article of food will cause severe health problems or death to a person or an animal.”  Pharma specialist Mark Senak offers insight into the RFR, which he suggests is just “one step in a much longer journey.”

  4. U.K. Considers Green Labels for Food Industry

    The U.K. government is considering a food labeling program designed to show a product’s eco-credentials. The team from Sustainability wonders if the new labels will encourage markets to supply environmentally-friendly food or just lead to consumer confusion.

  5. Predicting the Future: A Look Forward at the World of Food and Nutrition

    Fleishman-Hillard Hosts an Exclusive Breakfast Gathering Where Food and Nutrition Thought Leaders Explore “What’s in Store” for the Future

    NEW YORK, May 29, 2008 — Which future trends are likely to have an impact on food and nutrition? And how will government policy affect these industries moving forward? These are just two of the many questions that will be explored at What’s In Store, a seminar hosted by Fleishman-Hillard New York on June 5. (For live event coverage, visit the blog, What’s In Store, and Twitter channel, http://twitter.com/whatsinstore.) Leaders from the food and nutrition industries, including event eynote speaker and noted futurist Dr. Clem Bezold, will gather for a thought-provoking discussion that will enlighten you about the possibilities of the future.
    Read more »

  6. Interactive Food Site Helps Educate U.K. Students

    The potato bus in London touring schools to teach children about potatoes.

    The potato bus in London touring schools to teach children about potatoes.

    London-based McCain Foods wanted to help educate school children in urban areas about where their food comes from. To bring this earth-to-table concept alive, Fleishman-Hillard created the Potato Story, an interactive exhibit housed in a retrofitted double-decker bus. At the same time, the company launched www.potatostory.co.uk, a Web site that is aligned with the U.K.’s National Curriculum and features educational resources, including lesson plans and interactive learning games. Since February 2007, the bus has visited more than 7,500 students, and The Potato Story has received over 50 nationals and regional placements in addition to ongoing online media coverage.

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