As speculation about the car accident involving golf legend Tiger Woods continues to circulate, reputation experts weigh in on the best approach for those facing the heat of unplanned attention. The communications specialists from Reputation Point
discuss the “impact of public scrutiny on even the most well-liked public figures.”
CCW
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A Stroke of Bad PR for Tiger Woods
Posted on November 30th, 2009 | More CCW · Reputation Management
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Wall Street Banks Suffer Reputation Fallout
With no shortage of public anger directed at Wall Street, industry observers suggest banks start paying closer attention to the tangibles of a tarnished reputation. Among other things, a bad reputation can harm a company’s “ability to fight for what it wants in Washington,” argues Franz Paasche, corporate reputation specialist with CCW, a Fleishman-Hillard company. In a recent New York Times article, Paasche says as Wall Street banks’ reputations decline, they are “losing the more active seat at the table” when it comes to policy discussions.
Read: Wall Street’s Spin Game
Posted on November 21st, 2009 | More CCW · Financial Communications · Public Affairs · Reputation Management
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Reputation Building: The Future Is Now
While brand and reputation sometimes overlap, it’s important for marketers to understand the difference. The communications specialists from Reputation Point
maintain that reputation is “more about the future” and explain why it “seems to attract the most attention when it is lost.”Posted on October 19th, 2009 | More Branding · CCW · Reputation Management
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Reputation Rehab: Is It Too Late for John Thain?
Can John Thain, the once powerful Merrill Lynch CEO, put a new shine on his tarnished image? Yes, if he’s willing to “acknowledge mistakes with sincerity,” says Franz Paasche, corporate reputation specialist with CCW, a Fleishman-Hillard company. In a recent article in Business Insider, Paasche weighs in on the topic, suggesting the fallen Wall Street powerhouse “speak to lessons learned without bitterness.”
Posted on October 6th, 2009 | More CCW · Financial Communications · Reputation Management
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Banker Backlash: Rebuilding Reputations During a Crisis
There appears to be no shortage of blame to go around when it comes to the topic of a global recession. But as the economy continues to struggle, a clear villain has emerged: the investment banker. So what can financial executives do to salvage their reputations amidst such international scrutiny? As corporate reputation specialist and president of Fleishman-Hillard’s global consulting unit Communications Consulting Worldwide (CCW), Peter Verrengia is frequently asked to weigh in on the subject. In two recently published articles, Verrengia discusses the “lack of understanding” at the heart of the matter and why it’s important for CEOs to be proactive when it comes to reputational risk management.
Read: Bank CEOs Grow More Vocal in New Shift to Regain Confidence
Read: Occupational HazardPosted on March 16th, 2009 | More CCW · Financial Communications · Financial Services & Insurance · Reputation Management
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Korean Companies Respond to Challenges by Adapting to Foreign Investor Expectations
Have Korean companies changed the way they communicate with foreign shareholders? In an interview with The Korea Herald, corporate reputation specialist and president of Fleishman-Hillard’s global consulting unit CCW
Peter Verrengia talks about the information-to-risk relationship and why “good communications serves everyone’s interest.”Download: Improving Communication Key to Weathering Uncertain Times
Posted on October 16th, 2008 | More CCW
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What Price Reputation?
Where does reputation fall on your company’s list of assets? BusinessWeek examines the relationship between corporate reputation and its impact on a company’s stock price with counsel from Fleishman-Hillard’s global consulting unit CCW.
Download: What Price Reputation?
Posted on July 9th, 2007 | More CCW · Reputation Management
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Fleishman-Hillard Announces Broad Initiatives to Build on "A Transformation of Our Industry"
ST. LOUIS, Jan. 30, 2007 — Fleishman-Hillard today announced a realignment of its management structure to strengthen the delivery of best practices and communications consulting to clients, increase thought leadership in digital communications, and position the firm for further growth. Read more »
Posted on January 30th, 2007 | More Blue Current Japan · CCW · Digital & Social Media
