Evolutions in digital technology continue to change the way customers shop. The innovation specialists from What Are We Thinking
take a look at the role social networking plays with today’s consumers and explain why, beyond offering discounts, it’s important that stores provide “meaningful, memorable and personal experiences.”
Retail
The Social Shopping Network
Posted on December 11th, 2009 | More B2C · Consumer Goods · Digital & Social Media · Experiential Marketing · Innovation · Retail
New FTC Rules Change Online Communications Game
The Federal Trade Commission has long been considered in the forefront when it comes to providing clear guidelines for Internet use. But pharma specialist Mark Senak
suggests the FTC’s new rules for online endorsements are complex and “game-changing in nature.”Posted on December 8th, 2009 | More Digital & Social Media · Healthcare · Retail
Retail 2009: Strategies for Seasonal Selling
As the U.S. economy continues to limp along, most retailers are wondering if anything can be done to offset the expected decline in holiday spending. Join members of Fleishman-Hillard’s retail team for a timely webinar that talks about maximizing retail communications and engaging consumers who “aren’t ready to declare an end to the recession.”
Posted on December 6th, 2009 | More Retail