Sustainability

  1. Is Being Green Getting Easier?

    The team from Sustainability looks at four trends emerging from Fortune’s 2011 Brainstorm Green conference. Topics include employee participation, why the ROI trend might not stick and the impact of “humbly acknowledging the challenges.”

  2. Energy, Water and Smart Business: An Interview With Paul Dickinson

    The public affairs specialists from VOX Global sit down with Paul Dickinson, executive chairman of the Carbon Disclosure Project, to discuss how industries can become “fit for the 21st century.” Topics include U.S. jobs and the “critical new phenomena” in energy.

    Listen: An Interview With Paul Dickinson

  3. Finding Cleaner Common Ground in the New Congress

    In an article in ClimateBiz, sustainability specialist Tony Calandro from VOX Global offers communications tips for the climate change discussion. Topics include national security and an opportunity the “U.S. should not lose out on.”

    Read: Finding Common Ground on Climate Change in the New Congress

  4. Can New Awards Make Climate Change ‘More Glamorous’?

    Sir Richard Branson is addressing climate change issues his own way — through an awards show. In an article in ClimateBiz, sustainability specialist Alex Hahn from VOX Global looks at the impact of the new Gigaton Awards and why they could make global climate change efforts “a bit sexier.”

    Read: Gigaton Awards Spotlight Companies’ Success in Reducing Carbon

  5. CSR Efforts Prove to Be More Than Makeup

    For companies “in the business of making money,” are CSR efforts just cover for past mistakes? In an article in Campaign Asia, Cedric Vanhaver discusses the benefits when CSR becomes “part of the company’s fabric.”

    Read: CSR: A PR “Fig Leaf” or Good Business That Pays Off?

  6. Panama’s Canal Route and Its Sustainability Impact

    The large-scale upgrades to the Panama Canal mean that the country will play a major role in world trade routes, and many multinationals are becoming more attracted to the area. The team from Sustainability examines the role sustainability plays in this development and why so many local companies have it as “a core element of their efforts.”

  7. Making the Business Case for Sustainability

    Measuring the profit or cost savings associated with sustainable practices presents a challenge for companies looking to adopt new initiatives. But the team from Sustainability says, if approached in the right way, measuring the ROI of sustainability is “a natural byproduct” of setting meaningful goals and benchmarking progress.

  8. Building a Sustainable Corporate Reputation

    Many companies are facing growing external pressures to address an array of environmental issues, from greenhouse gas emissions to water supply concerns. But the public affairs specialists from Our Thinking say the sustainability movement gives businesses an opportunity for reputation building and “proactive repositioning.”

  9. China Hopes Giant Bus Will Drive Better Air Quality

    The rising number of new cars and industries is placing China’s role as a front-runner in the global race for green superiority in jeopardy. The innovation team from What Are We Thinking takes a look at the 3D Express Coach, a uniquely designed 1,200-passenger vehicle and the country’s latest effort to help offset deteriorating air quality.

  10. Will Gulf Oil Spill Prompt Change for Corporate-NGO Partnerships?

    Beyond the obvious devastation, the Gulf of Mexico oil spill also has prompted some questions regarding corporate-NGO relationships. The team from Sustainability says the challenge going forward is to “keep building genuine partnerships” in a way that “commands public trust.”

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