Video Services

  1. Prescribing a Better YouTube Presence for Pharma

    While the possibilities on YouTube are seemingly endless, many pharma companies only have “malnourished content.” Pharma specialist Mark Senak looks at what would make a great channel, including one piece that would provide “a much needed image bump.”

    Posted on March 7th, 2011 | More · ·

  2. Old Spice Uses New Media to Engage Consumers

    The Old Spice viral marketing campaign and Google’s Webmaster Central are just two examples of how a brand can successfully use online video to support CRM efforts. The communications specialists from Beyond the Hype discuss the merits of this “highly personalized” and “extremely underutilized” social media tactic.

    Posted on July 15th, 2010 | More · ·

  3. Making PR Professionals Part of the Video Process

    A recent Nielsen Company report, which showed an increase in online video usage, cites Facebook as the third most popular place to view video online. The communications specialists from High Road urge business communicators to “embrace video” and explain why PR professionals are an important part of the process.

    Posted on November 20th, 2009 | More · ·

  4. Fleishman-Hillard Creative Helps CEO Wow in Keynote Presentation

    Creating compelling keynote presentations for some of the world’s highest ranking executives is just part of everyday business for Fleishman-Hillard Creative. But this time was different. This time the speaker was Fleishman-Hillard’s own president and CEO, Dave Senay. The team was charged with creating a multimedia presentation that would “tee up” the agency leader’s opening keynote speech for the 2008 Senior Leadership Conference, “Switched On. Future.” Members of the full-service creative group honed in on a winning concept: pairing larger-than-life images — displayed on 40-foot-wide, high-definition surround screens — with a spine-tingling, live a cappella performance. The results? A jaw-dropping keynote intro that builds excitement and culminates in a finale that has Senay seemingly walking out of the video and on to the stage. Strategic, innovative, and entertaining. So much so, in fact, that it recently took home a coveted Silver Telly Award in the category of film/video.

    Posted on August 14th, 2008 | More ·

Subscribe Subscribe to RSS

Learn More: Video Services

Opinions

 

Archives