What’s New for CES 2015 Day Four?

January 9, 2015


It’s hard to believe that the 2015 International CES has already come to an end. After four long days and over 160,000 guests from all over the world, tech lovers say goodbye to Las Vegas as they reminisce about their favourite brands and CES experiences.CES2015_TrendingDay4_01.09.15_Twitter

FH TrueIQ continued to monitor the remaining online conversations on day four to determine the top three mentioned brands and much more. Intel continued to lead the conversation with approximately 3,500 mentions, all of which spoke to all of the amazing and futuristic products displayed in their booth. After announcing the Edison processor last year, items like the robot spider dress, 3D printed prosthetics and more particularly excited festival attendees.

HTC followed closely behind with approximately 2,400 mentions that discussed their One M9 smartphone, while the third top mentioned brand was Android with approximately 2,300 mentions.

Top hashtags for today include #CES2015 with 45,000 mentions, which marked a significant drop in chatter overall (day one saw more than120,000 mentions) as the show wraps up for the year, #CES with 2,400 and #LogitechStyle with 2,200 mentions.

Logitech mentions primarily focused on their CES-specific activation. This year, the company partnered with Betabrand, a crowd funded clothing company, to bring its tech products to the Monorail runway and to promote styles that connect outfits with tech products.

This year’s event was as big as we expected. As CES 2015 comes to a close, it’s exciting to see that the event got 921,193 online mentions in just 4 days! With an impressive number like that, I’m sure CES 2015 buzz will still be making the rounds online for quite a while.