Cannes Lions International Festival of Creativity 2019: FleishmanHillard Sessions
When: Monday, June 17, 2019 – Friday, June 21, 2019
Where: Palais des Festivals, Cannes, France
The Cannes Lions International Festival of Creativity is the world’s largest gathering for the creative marketing community. The five-day festival and awards ceremony celebrate and educate attendees about the power of creativity in branded communications.
FleishmanHillard will be represented on three panels during the week. The sessions and panel discussions, led by the most creative communicators around the world, are designed to inspire and inform attendees about trends in the communications industry.
When: Monday, June 17, 2019, 1:30 p.m. – 2:15 p.m. CET
Where: Lumiere Theatre, Palais I; Available to watch online with the Digital Pass
FleishmanHillard and its specialty brand, BlueCurrent, will host the Less Stuff. More Joy: Life-Changing Japanese Creativity panel with Marie Kondo, an organizing consultant and best-selling author. Kondo and her husband, Takumi Kawahara, will reveal their secrets of the KonMari method and discuss how the method has sparked social conversation and led to cultural change. Our own Lynne Anne Davis, regional president of FleishmanHillard’s Asia Pacific operations and Titanium Lions Jury member, will moderate the panel.
When: Tuesday, June 18, 2019, 12:00 p.m. CET
Where: Audi A Theatre
FleishmanHillard will host the Connecting Culturally in China panel, featuring speakers Terence Chu, Ashley Galina Dudarenok and Peggy Fang Roe. Moderated by our own Rachel Catanach, president of FleishmanHillard’s Greater China office, the session will cover the importance of brands understanding Chinese culture in order to market effectively to consumers. The speakers will also discuss the driving factors behind China’s new-found nationalism and what this means for global brands wanting to avoid cultural pitfalls in China.
Circuit Breakers: Insight from Behavioral Change Makers
When: Tuesday, June 18, 2019, 2:00 p.m. CET
Where: ICCO House of PR, 25 Rue Hoche
Cannes Lions celebrate campaigns that cause change — in behaviors, conversations and actions. Which global campaigns have moved the arrow on issues related to race, age, gender and more? Gain insight about these circuit-breaking campaigns in a session featuring our own Chris Onderstall and a panel of experts from high-profile brands, including AARP (client) and ChoZan & Alarice.
When: Thursday, June 20, 2019, 11:00 a.m. CET
Where: Awards Hub Stage 1, Palais I
FleishmanHillard will be represented on the Inside the Jury Room – PR Lions panel, as Cannes jury presidents discuss what makes a campaign “Lion-worthy.” Our own Candace Peterson, global managing director, brand marketing and PR Lions jury member, will share her expert opinion during the interactive session.
View the full festival schedule here.