Emerson: Rallying an Industry and a New Generation of Innovators.

How can Emerson change perceptions of manufacturing and STEM careers to inspire a new generation of employees?   Engineers are the heart of Emerson’s business. But with more Science, Technology, Engineering and Mathematics (STEM) jobs available in the U.S. than workers…

Thomson Reuters Foundation: Writing a Global Wrong in LGBT+ Media

How do you create and launch the first truly global news organization devoted to news for and about LGBT+ people? Out of a global population of 7.5 billion, it’s estimated that between 300 million to 700 million people identify as LGBT+.…

Societal Themes Shaping 2020

She’s not old enough to drive a car in her hometown of Stockholm, but that didn’t keep teen climate activist Greta Thunberg from gracing the cover of Time as its youngest-ever Person of the Year or getting nominated for a…

Telling a Complete Brand Story

Brands often struggle to tell a complete story. It’s even more challenging to tell a story that inspires consumers to sit up and listen – let alone act or change behavior as a result of said story. Does a brand…

42x The Cost of Crisis Communications Management and Everything Else in the Universe

When Douglas Adams wrote “The Hitchhiker's Guide to the Galaxy,” he added a joke which has become famous over the years: “The answer to the ultimate question of life, the universe and everything is 42.” Like the broader narrative of…

What Makes a Company a Great Place to Work Might Not Be What You Think

It wasn’t long ago when employers faced a barrage of feedback from employees — and potential employees — about the critical importance of flexibility in the workplace. Interestingly, of the issues we asked about in this year’s “Authenticity in Action”…

Authenticity, Action and the Age of Employee Activism

Climate change dominated conversations last week during the UN General Assembly in New York, with Greta Thunberg’s speech demanding leaders do better capturing headlines all over the world. Also capturing headlines with increasing regularity are employees publicly challenging their employers…

Is the Jig Up for the Gig Economy?

The fight is on to define what being an employee means for more than a million people in California, with consequences that reach far beyond. Disruptive business models are being disrupted. This time by the law of the land. Companies…

Consumers Care About People, Not Products

Imagine for a second, you look at a tag or a label on a box and it tells a different kind of story. It’s not about what’s IN the box. It’s about HOW what’s in the box was created and…

The Authenticity Gap

Think about the last decision you made about something you knew would impact your organization’s reputation. Was it based on years of experience and good instincts? If so, you likely missed the mark. For years, we have forged our craft…

The Opportunity Cost of Not Having an Executive LinkedIn Profile

Today executives are challenged more than ever before to keep pace with the ever-evolving workplace. Digital transformation, the gig economy and the rise of the next gen workforce are more than just buzzwords – they’re proof points that the business…

Redefining Corporate Sustainability

We’ve reached a new day in environmentalism and sustainability. Now more than ever, we are looking at the big picture and recognizing the long-term impacts of our behaviors and the products we consume. We can see it in the generation…

Meet the Challenge of World Password Day

The best and most expensive cybersecurity tools all have the same weakness: a password. If the password stays known only to its user, it works well to protect information and systems. Unfortunately, users make a lot of mistakes with passwords…

ESG Reporting: A Virtuous Cycle

“Investor interest in aligning capital is really a means to an end, and that end is sustainable development.” – Tim Mohin I recently sat down with long-time acquaintance, Tim Mohin, CEO of the Global Reporting Initiative (GRI) and author of…

Three Ways to Influence What World We Leave Behind

Treat the earth well: it was not given to you by your parents, it was loaned to you by your children. - An ancient Native American proverb This adage hung on my wall at home as a teenager, a decade…