Archive
Issue 8 // Winter 2014
Digital & Social Media
Digital & Social Media
Corporate Intelligence
Silicon Valley Then and Now: Silicon Valley veteran and Avaya CMO Andy Cunningham compares the Valley of the '80s with the landscape now, including why it hardly costs anything to start a company today.
Data Mine
- For as long as there’s been interest in celebrities, brands have incorporated them in their marketing efforts – and for good reason, according to recent data.
- The Super Bowl means a great matchup – and great commercials. But what do consumers think, by the numbers, of the commercial climate during the big game?
- The sixth Women, Power & Money study finds women performing a “reality check” and making hard choices as they strive to design a more satisfying future for themselves and their families. What else did women reveal?
Features
- How the Game of Football Looks From the Owner’s Vantage Point
- Social Media Is Golden Ticket Into Super Bowl 2015 Fan Engagement
- Straight From the Athlete’s Mouth
- For Better or Worse, Signals Point to 2015 as the ‘Year of the Beacon’
- The Bigger the Social, the Bigger the Data
- Tapping the Bilingual Voices of Hispanic-American Millennials
Talking Points
TRUE Goes Contagious
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- Issue 12 // August 2016
Digital & Social Media - Issue 11 // Fall 2015
Data, Analytics & Insights - Issue 10 // Summer 2015
Strategic Integration & Creativity - Issue 9 // Spring 2015
Brand & Reputation - Issue 8 // Winter 2014
Digital & Social Media - Issue 7 // Fall 2014
Data, Analytics & Insights - Issue 6 // Summer 2014
Digital & Social Media - Issue 5 // Spring 2014
Brand & Reputation - Issue 4 // Winter 2013
Strategic Integration & Creativity - Issue 3 // Fall 2013
Data, Analytics & Insights - Issue 2 // Summer 2013
Digital & Social Media - Issue 1 // Spring 2013
Brand & Reputation