Crisis Management

Companies spend years building a brand, establishing their reputation. Then crisis hits, and overnight, CEOs and their teams are under siege. FleishmanHillard’s global network of crisis communications experts can help you get control of a crisis and manage it to a conclusion that protects your reputation. FleishmanHillard’s experts have handled diverse issues, including fatal workplace accidents, management-labor disputes, litigation, executive changes, government investigations, product failures and recalls, natural disasters, workforce reductions, and activism. In addition, we can help manage longer‑term issues and prepare for crises so that your team is ready.

What We Do

Accidents & Natural Disasters

FleishmanHillard’s crisis management counsel includes developing a response to rail, water, road, industrial, workplace and fatal accidents. Additionally, our experts can help companies recover from natural disasters such as fires, tornadoes, hurricanes, earthquakes and tidal waves.


FleishmanHillard’s crisis specialists are experienced in managing crises involving employees, one of a company’s most important assets. Areas of expertise include labor and management issues, employee dismissals, executive changes, criminal activity and workforce reductions.


How companies and brands manage product recalls, defects and failures will shape the future of that product – and maybe the company. FleishmanHillard’s global team can help clients facing tough product-related situations.

Special Interest Groups

Today’s online and social media landscape is making it easier than ever for opposition groups to attack a company or brand. Our team can work with companies facing such groups, including those representing labor, social, investor, environmental, political and religious issues.


FleishmanHillard understands how to counsel organizations that are being investigated. Our experts can help companies dealing with federal, state or local governments, securities regulators, or the media on a broad range of issues, including corporate governance, fraud, ethics violations or white-collar crime.


Litigation often follows a crisis, or it can act as the trigger that begins a crisis. FleishmanHillard’s counselors have experience managing litigation involving intellectual property, wrongful termination, harassment and discrimination.


Mergers, acquisitions and divestitures can make big headlines, and FleishmanHillard can help clients through the complex process. The strategies used also can help companies facing bankruptcy, a hostile takeover or a proxy battle.

Crisis Management
  • Day 15 of Pros and Conversation Series: Crisis Planning – A Letter to CEOs

    Marjorie Benzkofer

    As we conclude our 15 Days of Pros and Conversation series today, we end on what is arguably the most important of all 2015 planning topics – crisis preparedness and the growing need for leaders to anticipate issues and to have a well thought-out strategic and tactical response plan. Especially in today’s environment, where news…


    Ebola Where You Least Expect It

    Rory O’Connor

    Ebola continues to be a major media story around the world, which in turn has created a challenging risk communications environment for all kinds of organizations, not just those involved directly in health care. Even though the level of risk for most people of contracting the virus is minimal, that’s not the impression most people…


    Noblesse Oblique

    Harald Simons

    To whom is in charge; Your company deserves all the success in the world and a loyal following that loves your offering and keeps on coming back for more. But sometimes things go wrong. Your product or service can have a malfunction, it may be improperly used. This can be your fault, it can be…

  • How Do Others Do It?

    Harald Simons

    Consultants are expected to have repositories of examples available, because we serve multiple clients and each has every license to probe us for our experience. I get this question all the time, and concede that external examples certainly give color to any given situation, but I will also argue they will rarely resolve anything. Because…


    Crisis: Why Your Clients Need to Prepare – NOW!

    James Dunny

    Things go wrong! A basic premise of humanity is that that we can’t possibly cruise from success to success without hitting a bump along the way. This bump can take many forms but, if it is severe and especially if it is mismanaged, it can test the very foundations that a company or a business…


    ‘It’s Only Words’

    Harald Simons

    It’s a funny expression because any corporation that has been in the advent or middle of a crisis knows that choosing the right words can make all the difference between a quick recovery and a slow, arduous one. As crises unfold, all corporations and their leaders are tested to their core. In the middle of…

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