Candace Peterson
As global managing director, Brand Marketing, Candace Peterson leads FleishmanHillard’s Brand Marketing practice group across all regions. She brings nearly 20 years of international marketing experience and has served as executive creative director, consumer engagement and new business director for some of the ad world’s biggest players, including Ogilvy & Mather, J. Walter Thompson, TracyLocke and The Marketing Arm. Her marketing experience spans many verticals, including technology, consumer packaged goods, telecommunications and gaming.
Blog Posts by Candace Peterson
The Era of Post-Traumatic Marketing April 6, 2020
How Do Brands Win the Hearts and Minds of Consumers in a New Space? October 7, 2019
Inside the Cannes Lions Jury: A Room with a (Point of) View June 26, 2019
One-to-One Empowerment June 22, 2018
Cannes You Hear Me Roar? June 29, 2017