FleishmanHillard to Merge LPP with FleishmanHillard Boston Office
Combination of FleishmanHillard’s Boston office and LPP Will Create a Leading Boston Agency for B2B, Consumer, Healthcare, Higher Education, Technology and Crisis Communications
ST. LOUIS, August 8, 2018 — FleishmanHillard today announced the merger of LPP with its office in Boston, creating a leading agency in Boston for healthcare, technology, B2B, consumer, higher education and crisis communications clients. The combined office will operate under the FleishmanHillard brand, with integration beginning immediately.
“FleishmanHillard and LPP have complementary capabilities and this merger will provide greater depth in the Boston market to better serve our clients,” said J.J. Carter, FleishmanHillard global chief operating officer and president, Americas. “Combining the talent, experience and creativity of the two agencies will strengthen our offering, bring enhanced solutions to our clients and enrich the experience of our employees in Boston.”
John Isaf, currently senior vice president and senior partner, general manager of FleishmanHillard in Boston, will lead the combined Boston office. Melissa Zipin, currently managing director of LPP will join FleishmanHillard as a senior vice president and senior partner, and become a part of the office’s leadership team.
“Boston is a critical market to FleishmanHillard and bringing these two teams together will provide superior counsel and fully integrated communications that mirrors the industry sector opportunities and needs of clients here,” Isaf said. “What’s most exciting is the caliber of our people and depth of resources and expertise – including creative, content, social and crisis capabilities – our new team can deliver to not only Boston-based clients, but those brands that are increasing their presence in Boston.”
LPP has been part of the FleishmanHillard network since 2000 and the two offices have collaborated on a number of projects in recent years. The offices are currently co-located and will remain at their current address. While integration will begin immediately, the transition team is working to have all talent, systems and operations integrated during the fourth quarter.
FleishmanHillard specializes in public relations, reputation management, public affairs, brand marketing, digital strategy, social engagement and content strategy. FleishmanHillard was named Agency of the Year at the 2017 North American Excellence Awards; 2017 ICCO Network of the Year for the Americas and EMEA; PRWeek’s Best Places to Work 2017; PR News’ Best Places to Work in PR 2016-2017; Human Rights Campaign Best Places to Work for LGBTQ Equality for 2018; PR Awards Asia 2017 Greater China Agency of the Year; and NAFE’s “Top 50 Companies for Executive Women” for 2010-2018. The firm’s award-winning work is widely heralded, including at the Cannes International Festival of Creativity. FleishmanHillard is part of Omnicom Public Relations Group, and has more than 80 offices in 30 countries, plus affiliates in 43 countries.
About Omnicom Public Relations Group
Omnicom Public Relations Group is a global collective of three of the top global public relations agencies worldwide and specialist agencies in areas including public affairs, marketing to women, fashion, global health strategy and corporate social responsibility. It encompasses more than 6,000 public relations professionals in more than 330 offices worldwide who provide their expertise to companies, government agencies, NGOs and nonprofits across a wide range of industries. Omnicom Public Relations Group is part of the DAS Group of Companies, a division of Omnicom Group Inc., that includes more than 200 companies in a wide range of marketing disciplines including advertising, public relations, healthcare, customer relationship management, events, promotional marketing, branding and research.
Read more about FleishmanHillard’s merger with LPP in The Holmes Report.