PRNews Media Relations Next Practices Conference
When: December 12, 2019, 3:15 – 4:00 p.m. EST
Where: Washington Marriott Georgetown, 1221 22nd Street NW, Washington, DC 20037
The PRNews Media Relations Conference is a two-day event featuring workshops, keynotes and networking opportunities. Speakers will cover the challenges in media relations, including shrinking newsrooms, fewer beat-specific reporters and determining the ROI of digital newsrooms. The event will kick off on December 12 with a full day of workshops providing attendees with pitching, measurement and nonprofit communications best practices. On the second day, experts will discuss media relations strategies in the digital age and provide insights around crisis preparation and mitigation.
Brett Cummings, senior vice president, based in FleishmanHillard’s New York office, will co-host the “How to Get Reporters the Engagement They Need” workshop on the first day of the conference. Cummings will draw on her deep expertise in media relations, message development and executive thought leadership to explain how PR pros can supply meaningful, quick-turn content to journalists and position C-suite members as subject matter experts.
View the full agenda here.