African American Policy Forum #SayHerName

the ask

Connect the dots between AAPF and its wildly successful campaign — make progress for systemic racial equity.

AAPF gave rise to the #SayHerName campaign in 2014, clearly articulating that few knew the names of Black female victims of violence. The movement became a sensation. But despite its success, AAPF has struggled to amplify itself as the campaign’s founder. We needed to help bridge that gap and advance Black women’s rights in doing so.

“AAPF is honored to collaborate with CHIME FOR CHANGE
to highlight our #SayHerName campaign and bring awareness to
the often-overlooked stories of Black women.”

Dr. Kimberlé Crenshaw, co-founder & executive director, AAPF

our solution

Join forces with relevant and like-minded organizations and create a high-flying alliance for AAPF.

Our True MOSAIC DE&I Communications practice and pro bono FH4Inclusion program teamed up to help elevate AAPF’s voice and presence as advocates against social injustice through traditional and social media, a website refresh, and several key partnerships. We coordinated a media event with the WNBA, dedicating the 2020 season to honoring Black women victims of police brutality. And we supported a press conference with the NAACP Legal Defense and Educational Fund, aiding in the process to repeal U.S. federal laws prohibiting diversity training.

We also secured top-tier interviews for AAPF Executive Director Dr. Kimberlé Crenshaw and helped optimize an exclusive edition of Gucci’s Chime for Change Zine, where Dr. Crenshaw became the first guest editor.

Virtual meeting with creators of #SayHerName campaign

In honor of AAPF, FH4Inclusion hosted its first-ever Hour of Service.

the impact

AAPF got the stage it needed to own their campaign and spotlight Black women’s rights.

The WNBA partnership helped tie AAPF to the #SayHerName campaign. And the work with NAACP drove game-changing awareness around government-level issues that opposed Dr. Kimberlé Crenshaw’s Critical Race Theory — a framework examining society and culture in relation to race, law and power in the U.S. All in all, the collaborations and exposure — which included more than 400 articles — strengthened AAPF’s societal presence and mission to dismantle structural inequity.

126M+

reached via traditional and social media

350K+

dollars raised

Reckoning #SayHerName and its Creators

Connect the dots between AAPF and its wildly successful campaign — make progress for systemic racial equity.

“AAPF is honored to collaborate with CHIME FOR CHANGE
to highlight our #SayHerName campaign and bring awareness to
the often-overlooked stories of Black women.”

Dr. Kimberlé Crenshaw, co-founder & executive director, AAPF

Join forces with relevant and like-minded organizations and create a high-flying alliance for AAPF.

In honor of AAPF, FH4Inclusion hosted its first-ever Hour of Service.

AAPF got the stage it needed to own their campaign and spotlight Black women’s rights.

Reigniting a Worldwide Gender Equality Movement

Getting Comfortable with the Uncomfortable and Necessary Truths

Going Beyond Representation in 2021

Bringing Underreported LGBT+ News to Global Audiences

Supporting the Foster Care Community During the Pandemic Through FH4Inclusion

Breaking Down the Label: Hispanic, Latino, Latina or Latinx?

Black History Month: Combating Natural Hair Bias in the Workplace

Bridging the Gap Between #SayHerName and the African American Policy Forum

Leveraging Tech-Enabled Volunteerism to Combat COVID-19 Food Insecurity Through FH4Inclusion

Employee Login

Reckoning #SayHerName and its Creators

Connect the dots between AAPF and its wildly successful campaign — make progress for systemic racial equity.

“AAPF is honored to collaborate with CHIME FOR CHANGE to highlight our #SayHerName campaign and bring awareness to the often-overlooked stories of Black women.”

Dr. Kimberlé Crenshaw, co-founder & executive director, AAPF

Join forces with relevant and like-minded organizations and create a high-flying alliance for AAPF.

In honor of AAPF, FH4Inclusion hosted its first-ever Hour of Service.

AAPF got the stage it needed to own their campaign and spotlight Black women’s rights.

More from the DE&I Communications team

Reigniting a Worldwide Gender Equality Movement

Getting Comfortable with the Uncomfortable and Necessary Truths

Going Beyond Representation in 2021

Bringing Underreported LGBT+ News to Global Audiences

Supporting the Foster Care Community During the Pandemic Through FH4Inclusion

Breaking Down the Label: Hispanic, Latino, Latina or Latinx?

Black History Month: Combating Natural Hair Bias in the Workplace

Bridging the Gap Between #SayHerName and the African American Policy Forum

Leveraging Tech-Enabled Volunteerism to Combat COVID-19 Food Insecurity Through FH4Inclusion

“AAPF is honored to collaborate with CHIME FOR CHANGE
to highlight our #SayHerName campaign and bring awareness to
the often-overlooked stories of Black women.”