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FleishmanHillard Earns Top Honor at 2021 Global SABRE Awards: Wins PRovoke Global Agency of the Year

October 27, 2021

ST. LOUIS, October 27, 2021 — FleishmanHillard took the top prize at today’s 2021 Global SABRE Awards, being honored with the Global Agency of the Year award. The global public relations and marketing firm was recognized for outstanding business growth, successful client work and strong thought leadership led by innovative research and intelligence.

Presented by PRovoke Media, the 2021 Global Agency of the Year is selected based on an extensive research process involving over 500 submissions and virtual meetings with public relations agencies across North America, EMEA, Asia Pacific and Latin America. 

View the full list of award winners on the PRovoke Media site.

Article

FleishmanHillard is PRWeek UK’s Large Consultancy of the Year!

October 21, 2021

FleishmanHillard UK has been crowned ‘Large Consultancy of the Year’ at the 2021 PRWeek UK Awards, beating stiff competition to take home the top prize. After our best year on record, in which we have also been awarded PRmoment’s ‘Large Agency of the Year’ and Creative Moment’s ‘Creative Agency of the Year’, we have […]

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Article

FleishmanHillard’s Ensemble Studio finalists in Strategic Comms Awards

October 20, 2021

FleishmanHillard’s creative studio, Ensemble Studio has been shortlisted in two categories for the Strategic Comms Awards 2021. Annual reports designed for Hargreaves Lansdown and also for Barclays have been announced as finalists. Best Annual Report 2020 Finalist: Hargreaves Lansdown Best Annual Report: FTSE 100 Organisations Finalist: Barclays Winners are unveiled on November 23rd. Contact us

The post FleishmanHillard’s Ensemble Studio finalists in Strategic Comms Awards appeared first on United Kingdom.

Article

FleishmanHillard UK expands international trade and foreign direct investment (FDI) capabilities with new appointment

October 12, 2021

FleishmanHillard UK has boosted its international trade and foreign direct investment (FDI) offer with the appointment of Tim Harding, who joins from the UK Department for International Trade (DIT). At the DIT, Tim was a specialist in foreign trade, investment and economic development into the UK, with a focus on Asian markets, and brings more […]

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Article

FleishmanHillard Launches New Race and Culture Team to Reach Diverse Audiences Where They Are

October 7, 2021

Diversity, Equity and Inclusion (DE&I) isn’t just a moral imperative, it’s a business imperative. It’s been proven time and again. Knowing this, we’re excited to announce the agency’s new Race and Culture team, comprised of specialists who focus on DE&I and multicultural communications and programming for external audiences. The content integrates earned media and influencer marketing, editorial, social strategy and digital capabilities. 

The team is focused on being a trusted, integral partner to organizations, helping them better engage on today’s most complex DE&I-related issues, with diverse audiences in new and meaningful ways. Race and Culture team members will advise clients on how to better engage with diverse-owned and diverse-focused media and tell more compelling stories to reach their audiences on the appropriate platforms. 

As organizations rethink how to operate internally and communicate with their core audiences, they have no choice but to be in tune with, and reflective of, the world around them. They will need to be sure not only policies and procedures resonate with their employees, but also win over the hearts and minds of consumers. Today, everything – a brand’s reputation and livelihood – is at stake. 

FleishmanHillard’s latest 2021 Authenticity Gap Report found that 65% of consumers expect companies to advance DE&I in the workplace, demonstrate they are culturally aware and listening to their diverse customer base, and provide a work environment that is diverse, inclusive and equal.  

Today, it’s not just about what companies sell, but how the brand and its leaders engage with society. 

DE&I must be at the heart of business. It must course through everything – including the communications strategy. It’s the starting position, not an add-on. Many companies require specialized guidance on how to reach diverse audiences authentically and effectively through the media and platform channels by which they consume news. That’s where the Race and Culture team comes in.

 If you are interested in learning more, please contact me.

Article

Research Always Wins – FleishmanHillard TRUE Global Intelligence and Methods+Mastery Earn 13 Shortlists, Including Large Research and Measurement Team of the Year, at AMEC Awards 2021

October 6, 2021

ST. LOUIS, October 6, 2021 – FleishmanHillard’s TRUE Global Intelligence and specialty brand Methods+Mastery have been named finalists for agency accomplishments and impactful client work at this year’s AMEC Awards. The global public relations and marketing firms earned shortlist nominations on behalf of nine clients, and both the TRUE Global Intelligence practice and Methods+Mastery are up for Communications Research and Measurement Team (Organization) of the Year – Large. 

Shortlist nominations for work on behalf of clients Krispy Kreme, Novartis, Android, Biden for President, Capital One Financial, Google for Startups, IBM, the Overwatch Project and YouTube include:  

  • FleishmanHillard TRUE Global Intelligence and Krispy Kreme, Maximizing Krispy’s Kreme’s PR Measurement” (Best first steps on a measurement journey)
  • FleishmanHillard TRUE Global Intelligence and Novartis, “Recasting Novartis as a Tech Talent Destination” (Most impactful client recommendations arising from a measurement study)
  • Methods+Mastery and Android, “Decoding marketing signals with machine learning to predict brand health” (Best use of new technology in communications measurement)
  • Methods+Mastery and Android, “How we measured a meme” (Innovation award for new measurement methodologies) 
  • Methods+Mastery and Biden for President, “Using data to get Biden to the White House” (Most effective planning, research and evaluation: The Americas)
  • Methods+Mastery and Capital One Financial, “Building a holistic influencer measurement model” (Innovation award for new measurement methodologies)
  • Methods+Mastery and Google for Startups, “Amplifying the voices of underrepresented startup founders across the world” (Most effective planning, research and evaluation of a Diversity & Inclusion (D&I) programme)
  • Methods+Mastery and IBM, Marketing and Social Discipline, “Proving Less is More: Rebooting IBM’s global social architecture” (Best use of integrated communication measurement/research)
  • Methods+Mastery and the Overwatch Project, “JustFKNAsk: Delivering Research to Help End Veteran Suicide” (Most effective planning, research and evaluation in the public and not-for-profit sectors)
  • Methods+Mastery and YouTube, “YouTube Encourages the World to Stay Home #WithMe” (Best use of measurement for a single event or campaign)
  • Methods+Mastery and YouTube, “Driving Data-Informed Decision Making for YouTube Original Programming” (Best use of social media measurement)

The AMEC Awards is a global awards program aimed to recognize and celebrate excellent work and highlight the impact of research, measurement, insights and analytics in public relations and communications campaigns. Winners will be announced during the ceremony in November. 

View the full list of finalists on the AMEC site.

Article

Rob Mayhew joins FleishmanHillard as UK head of influence and retail

October 1, 2021

Rob Mayhew has been hired as the head of influence and retail at FleishmanHillard UK. Rob will lead the consumer and brand marketing practice on developing digital multi-channel content and influencer marketing strategies; defining how we work with creators and navigate the ongoing diversification of influencer content and channels as well as leading the practice’s […]

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Article

Large Creative Agency of the Year is FleishmanHillard

We’re so excited to share that FleishmanHillard UK won ‘Large Creative Agency of the Year’ at this year’s Creative Moment Awards! We see this win as a huge testament to every single FH employee, our clients, our partners and the culture we have built. The whole team is thrilled. Contact us

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Article

FleishmanHillard Earns 2021 PRovoke Global Agency of the Year Finalist Nod

September 30, 2021

ST. LOUIS, September 30, 2021 – FleishmanHillard has been named a finalist for the 2021 PRovoke Global Agency of the Year award. The global public relations and marketing agency is recognized for its impressive business growth and work, commitment to becoming the most inclusive agency and strong thought leadership led by innovative research and intelligence. 

Presented by PRovoke Media, the 2021 Global PR Agencies of the Year finalists are chosen based on an exhaustive research process involving over 500 submissions and virtual meetings with public relations agencies across North America, EMEA, Asia Pacific and Latin America. 

Winners will be announced at the virtual 2021 Global SABRE Awards ceremony on October 27. 

View the complete list of finalists on the PRovoke Media site.

Article

FleishmanHillard Authenticity Gap webinar with Guardian Columnist, Zoë Williams and Mail on Sunday’s Alex Lawson

September 24, 2021

WEBINAR — The Authenticity Gap: How can businesses do better in a post-pandemic world? FleishmanHillard in conversation with Guardian Columnist, Zoë Williams and Senior City Correspondent at Mail on Sunday, Alex Lawson, Tuesday 5th October 2021 at 12-1pm (BST) Join us for the Authenticity Gap webinar hosted by FleishmanHillard UK’s head of news, Pete Meikle, […]

The post FleishmanHillard Authenticity Gap webinar with Guardian Columnist, Zoë Williams and Mail on Sunday’s Alex Lawson appeared first on United Kingdom.