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FleishmanHillard Earns Four Accolades at The Telly Awards 2022

June 2, 2022

ST. LOUIS, June 2, 2022 – FleishmanHillard received four awards at this year’s Telly Awards. The global public relations and marketing firm was recognized for outstanding work on behalf of clients AT&T, Cisco and The National Pork Board.

  • Webex by Cisco with FleishmanHillard, “Webex: Most Extreme” (Gold, Brand Content/Business-to-Consumer Campaign)
  • National Pork Board with FleishmanHillard, “The Rural Dictionary” (Silver, Branded Content/Promotional Campaign)
  • National Pork Board with FleishmanHillard, “Cooking with Pork: The Chef Series” (Silver, Social Video/Food and Beverage)
  • AT&T with FleishmanHillard, “AT&T Accessibility Website: Technology Bridging Distance” (Bronze, Non-Broadcast/Diversity & Inclusion)

In its 43rd year, The Telly Awards honor excellent storytelling in video and television and recognize the evolving digital era on and offline. The campaigns were selected from more than 11,000 global entries spanning across five continents.

The winners were announced during the ceremony on May 24 in New York City. View a complete list of the winners here.

 

Article

FleishmanHillard Launches Offering to Help Brands Build Learning Labs for Web3, Metaverse and Emerging Platforms

June 1, 2022

The Agency Will Help Brands Up-skill and Prepare Marketing and Communications Teams for the Metaverse and Web3 Technologies

ST. LOUIS, June 1, 2022 – FleishmanHillard’s Media + Platforms (M + P) practice today announced the launch of learning lab environments to help brands explore the impact of the metaverse, Web3 and emerging digital media platforms. The offering includes a combination of an existing training series and planning workshop, along with hands-on experience in a custom-built environment where brands can gain the strategic and technical expertise needed to communicate and market in these new platforms. 

“It’s time to help clients move beyond the hype headlines of today and see what’s possible in emerging technologies, including how to use them now and prepare for the future,” said Ephraim Cohen, global managing director of Media + Platforms, FleishmanHillard. “Our offering helps teams develop new skills and strategies in a customized, curated learning lab environment based on the client’s industry, culture and business goals.” 

The capability will be overseen by Jared Carneson, a FleishmanHillard senior partner, who, as part of the Media + Platforms global leadership team, leads the development of capabilities around emerging platforms. The new Media + Platforms offering includes three components to help clients learn, plan and begin developing the skills needed for the future: 

  • The Learning Series helps communications professionals understand the basics of the metaverse and Web3, and the potential impact on communications. For organizations that have core products, services or strategies tied to Web3 or the metaverse, this series of training courses will help them develop subject matter expertise in the area.  
  • The Scenario Planning Workshop will outline the potential impact of emerging platforms on a company, its communications strategy and team skills needed in the next five years. The workshop includes the development of ongoing learning paths for communications team members.  
  • The Lab Building Design Workshop sets up an ongoing testing and learning lab within the client’s environment. The goal is to learn and develop new communications approaches and skillsets to help teams prepare to adopt innovative technologies and platforms as they become mainstream.  

To help bring scenarios to life, FleishmanHilllard and Omnicom’s creative lab MINDTRIC will be partnering to conceptualize, design and build metaverse environments, immersive experiences and creative activations. The two companies will use and explore the application and impact of emerging technologies for clients with a particular emphasis on utility lead applications of Web3 from NFT’s to dApps and everything in-between. 

The new offering leverages media, digital and technology expertise from across FleishmanHillard’s Media + Platforms practice, which unites media relations, social influencer, brand content and digital platform experts into one integrated, innovative community to deliver maximum impact for clients across earned, owned and paid channels. 

About FleishmanHillard
FleishmanHillard specializes in public relations, reputation management, public affairs, brand marketing, digital strategy, social engagement and content strategy. FleishmanHillard was named 2021 PRovoke Global Agency of the Year, 2021 ICCO Network of the Year, 2021 Campaign Global PR Agency of the Year, 2022 PRWeek U.S. Agency of the Year and Outstanding Extra-Large Agency of the Year; 2021 PRovoke APAC Consultancy of the Year; 2021 PRWeek UK Large Consultancy of the Year; Human Rights Campaign Best Places to Work for LGBTQ Equality 2018-2021; and to Seramount’s (formerly Working Mother Media) “Top Companies for Executive Women” list 2010-2021. FleishmanHillard is part of Omnicom Public Relations Group, and has nearly 80 offices in more than 30 countries, plus affiliates in 45 countries.

About Omnicom Public Relations Group 
Omnicom Public Relations Group is a global collective of three of the top global public relations agencies worldwide and specialist agencies in areas including public affairs, language strategy, global health strategy and change management. As the largest group of communications professionals in the world, our employees provide expertise to companies, government agencies, NGOs and nonprofits across a wide range of industries. Omnicom Public Relations Group delivers for clients through a relentless focus on talent, continuous pursuit of innovation and a culture steeped in collaboration. Omnicom Public Relations Group is part of the Communications Consultancy Network, a division of Omnicom Group Inc. (NYSE: OMC).  

About Omnicom Group Inc.
Omnicom Group Inc. (NYSE: OMC) (www.omnicomgroup.com) is a leading global marketing and corporate communications company. Omnicom’s branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 70 countries. Follow us on Twitter for the latest news.

Article

FleishmanHillard Receives 10 Shortlists at PR Asia Awards 2022

May 26, 2022

ST. LOUIS, May 26, 2022 – FleishmanHillard earned 10 finalist nods at this year’s PR Asia Awards. Presented by Campaign Asia and PRWeek Asia, the global public relations and marketing firm was honored with individual, agency and client award shortlists.

  • FleishmanHillard Manila, Patti Malay (PR Agency Head of the Year)
  • FleishmanHillard Korea (Japan/Korea Consultancy of the Year)
  • FleishmanHillard India (South Asia Consultancy of the Year)
  • FleishmanHillard Hong Kong, “FWD Dishes Make Wishes” (Diversity & Inclusion Campaign of the Year)
  • HBO GO with FleishmanHillard Manila, “On the Job Series Media Launch” (Promotional Activity Campaign of the Year)
  • Western Union with FleishmanHillard India, “Education Overseas: An Evolving Journey” (Financial Communications Campaign of the Year)
  • Corning Gorilla Glass with FleishmanHillard India, “Verbing #GorillaJaisaTough to India’s Next Half Billion” (Technology Campaign of the Year)
  • Carnival Cruise Line with FleishmanHillard Australia, “Find Your Fun Type” (Brand Development (Product) Campaign)
  • Carnival Cruise Line with FleishmanHillard Australia, “Find Your Fun Type” (Consumer Launch Campaign of the Year)
  • Carnival Cruise Line with FleishmanHillard Australia, “Find Your Fun Type” (Post-Pandemic Recovery Campaign of the Year)

The PR Asia Awards celebrate the region’s most inspiring and strategic campaigns, individuals and agencies. For 21 years, the program has recognized excellent work that is defining the communications industry.

Winners will be announced at the PR Asia Awards ceremony on Wednesday, June 8.

See the full list of finalists here.

Article

FleishmanHillard UK appoints Malek El Refaie its new head of Talent and Transformation

May 25, 2022

FleishmanHillard UK has hired Malek El Refaie to lead and grow the Talent & Transformation offering to new and existing clients. Malek joins the agency with almost 20-years of experience advising organisations globally on their people, change and communications needs. Malek will report to Jim Donaldson, FleishmanHillard CEO UK and Middle East, and act as […]

The post FleishmanHillard UK appoints Malek El Refaie its new head of Talent and Transformation appeared first on United Kingdom.

Article

FleishmanHillard Celebrates Award Recognition at the PRSA Anvil Awards 2022

May 23, 2022

ST. LOUIS, May 23, 2022 — FleishmanHillard earned four client wins at this year’s Anvil Awards. Commended for excellent client campaigns, the global public relations and marketing firm was recognized for work on behalf of Krispy Kreme Doughnuts, Lowe’s Home Improvement and UPS.

  • Krispy Kreme Doughnuts with FleishmanHillard, “Krispy Kreme Shares Sweet Support for COVID-19 Vaccinations,” (Bronze Anvil, Media Relations > Consumer Services)
  • Lowe’s Home Improvement with FleishmanHillard, “A Night of Lowemance,” (Bronze Anvil, Media Relations > Consumer Products > Non-Packaged Goods)
  • UPS with FleishmanHillard, “The Greatest Delivery: UPS Healthcare Leads Worldwide COVID-19 Vaccine Logistics and Distribution” (Silver Anvil, Integrated Communications > Business to Business)
  • UPS with FleishmanHillard, “The Greatest Delivery: UPS Healthcare Leads Worldwide COVID-19 Vaccine Logistics and Distribution” (Bronze Anvil, Media Relations > Business to Business)

Additionally, FleishmanHillard earned an Award of Excellence for work on behalf of client Novo Nordisk.

  • Novo Nordisk with FleishmanHillard, “It’s Bigger Than Me,” (Award of Excellence, Integrated Communications > Consumer Services)

Presented by PRSA since 1944, the Silver Anvil awards celebrate campaigns that showcase outstanding strategic and organizational initiatives each year. The Bronze Anvil awards recognize notable public relations tactics that contribute to the overall campaign success.

Winners for the PRSA Anvil Awards were announced during an awards ceremony in New York on May 19. View the full list of winners on PRSA.

Article

FleishmanHillard’s Sharon Piehl Named to the 2022 Break the Ceiling Touch the Sky List of Africa’s Most Inspirational Women in Leadership

May 17, 2022

ST. LOUIS, May 17, 2022 — Sharon Piehl, managing director at FleishmanHillard in South Africa, has been named to the 2022 Break the Ceiling Touch the Sky list of Africa’s Most Inspirational Women in Leadership.

Supported by House of Rose Professional’s Mission 2029 for a Better World, which aims to shape a better world through diversity and inclusion initiatives and leadership, this inaugural list recognizes leaders based on their career accomplishments, scale of influence, active advocacy for gender equality and support of other women in leadership both in and outside their respective organizations.

The 2022 list chose these women from a review of over 400 companies operating in Africa.

Read more about Piehl and other honorees here.

Article

FleishmanHillard UK wins International Campaign of the Year at the Sports Industry Awards

May 16, 2022

FleishmanHillard UK has been awarded the coveted ‘International Campaign of the Year’ trophy at the Sports Industry Awards 2022, for its work alongside adam&eveddb on the global ‘WeThe15’ campaign on behalf of the International Paralympic Committee (IPC). The Sport Industry Group’s Sports Industry Awards celebrate some of the finest work delivering world-leading events of all formats and scale […]

The post FleishmanHillard UK wins International Campaign of the Year at the Sports Industry Awards appeared first on United Kingdom.

Article

Cannes Lions Appoints Brian Melarkey to 2022 International Festival of Creativity PR Lions Jury  

ST. LOUIS, May 16, 2022 — Cannes Lions selected FleishmanHillard’s Brian Melarkey, director and head of creative strategy, to serve on the PR Lions Shortlist Jury for the 2022 Cannes Lions International Festival of Creativity. FleishmanHillard has been represented on the Cannes Lions jury for 14 years.  

Melarkey began his communications career in 2005, and shortly after joined the global PR and marketing firm as a senior client manager. In 2012, he was appointed the first creative director in EMEA, specializing in consumer marketing communications.

With countless experience overseeing creative initiatives for clients, Melarkey has previously been the creative director for two winning Cannes Lions campaigns.

Winners will be celebrated at this year’s Cannes Lions International Festival of Creativity in Cannes, France from June 20-24.

Read more about Brian and the other jury members here.

Article

FleishmanHillard UK appoints Jud Moore as new corporate reputation lead

May 13, 2022

The appointment of Judith (Jud) Moore as the new managing director of Corporate at FleishmanHillard UK comes after a successful six-month interim spell in the role. Jud brings a vast wealth of experience across a wide range of corporate reputation and crisis management, with over 25 years of experience in communications, this is working […]

The post FleishmanHillard UK appoints Jud Moore as new corporate reputation lead appeared first on United Kingdom.

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FleishmanHillard Brings Home Back-to-Back PR Agency of the Year Wins at Campaign Global Agency of the Year Awards 2021

May 11, 2022

ST. LOUIS, May 11, 2022 – FleishmanHillard again received the PR Agency of the Year title at the Campaign Global Agency of the Year Awards 2021, after previously receiving the recognition in 2020.

Judges commended the global PR and marketing firm for its stellar year, reporting the strongest revenue performance in its history, growth amongst its top clients and overall increased headcount. Judges also applauded the agency for its ability to strengthen relationships and innovation across culture, communities and industries, all underlined by guiding principles to “think boldly” and “seek new and different ideas”.

The Campaign Global Agency of the Year Awards program highlights top agencies around the world that showcase top-tier talent and creativity, produce outstanding new business and thought leadership and emulate a positive company culture. Over 100 companies from more than 19 countries entered into the third annual Campaign Global Agency of the Year Awards.

Winners were announced during the virtual ceremony on May 11. 

View the complete list of winners here