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FleishmanHillard Appoints Thomas Skelton as Regional Lead of TRUE Global Intelligence in APAC

January 20, 2025

ST. LOUIS, Jan. 20, 2025FleishmanHillard today announced the appointment of Thomas Skelton as the regional lead of its award-winning research and analytics practice – TRUE Global Intelligence (TGI) – in the Asia Pacific (APAC) region. Based in Singapore, Skelton will oversee the growth and operations of TGI in APAC, driving the agency’s expanding research and analytics capabilities to deliver data-driven insights and solutions for clients across the region. He will report to Joanne Wong, APAC president and senior partner at FleishmanHillard.

“Tom’s deep understanding of the region and proven expertise in research and analytics will be invaluable to the team as we continue to elevate the impact of our TGI offering and better serve clients in APAC,” said Wong. “His appointment is also a testament to our strategic focus on embedding data and intelligence in every aspect of our work, seamlessly blending data, communication expertise and creative brilliance to create outcomes that truly matter to our clients’ businesses.”

Wong continued, “Our clients are navigating an increasingly complex business ecosystem, requiring communications to be more bespoke and outcome driven than never before, which is only possible with the power of data. As we work to elevate our unique position as the communications advisor who can deliver both intelligence-informed strategy and impactful execution in 2025, Tom’s leadership and the entire TGI team will play a key role in driving this vision forward.”

Marjorie Benzkofer, global lead of TGI, added, “Data and analytics are at the heart of our global strategy to drive value and innovation for clients worldwide. Tom’s leadership will be instrumental in further integrating these capabilities into our APAC operations, equipping our teams to deliver transformative, market-specific solutions. We’re excited to welcome him to the TGI team and leverage his unique experiences and insights from the APAC perspective, which is increasingly vital to our clients and business globally.”

With extensive experience across consultancies and in-house roles in the UK, China and Singapore, Skelton brings a proven track record of developing and implementing data-driven strategies for global and local organizations in the APAC region. Before joining FleishmanHillard, he led the APAC Consultancy Practice at TEAM LEWIS, including its research and analytics team across six markets in the region. Prior to that, he held the role of Senior Manager, Communications Strategy, APAC at Cision, a consumer and media intelligence company.

FleishmanHillard’s TGI practice reveals the truth about clients’ stakeholders, their competitive landscape and impact on desired outcomes. These insights ensure resonant connections with audiences to help clients realize goals and sustain success. The practice offers a range of consulting offerings, enabled by the OPRG Data Stack – our suite of digital tools designed to meet critical intelligence needs, including:

  • Audience offerings: journal mapping, data-driven media mapping, KOL/influencer identification and intelligence to enhance the profiling and targeting of a client’s key stakeholders.
  • Business offerings: industry outlook and competitive research, media research and monitoring services to better understand the business environment in which a client operates.  
  • Reputation offerings: issues indexing and tracking, crisis assessment and narrative gap analysis to help clients identify top opportunities to build reputation and mitigate risks.
  • Assessment offerings: KPI framework development and message/creative concept testing to effectively evaluate communications outputs and outcomes.

The TGI practice operates in key APAC markets, including Singapore, Hong Kong, Japan, South Korea and India. 

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FleishmanHillard Earns Perfect Score on 2025 Human Rights Campaign Foundation’s Corporate Equality Index

January 7, 2025

ST. LOUIS, January 7, 2025 – FleishmanHillard has been recognized with the Human Rights Campaign Foundation’s (HRCF) 2025 Equality 100 Award for earning a top score on this year’s Corporate Equality Index (CEI). With a score of 100 on the CEI survey, the nation’s leading benchmark for LGBTQ workplace equality, the agency has demonstrated unwavering dedication to diversity, equity and inclusion and a shared commitment to creating a workplace where everyone can bring their whole selves to work and thrive.

The HRCF’s CEI provides a clear, transparent and actionable framework for leading policies and practices, focusing on four key pillars: non-discrimination policies, equitable healthcare benefits, inclusive internal workplace culture and corporate social responsibility. FleishmanHillard made the ranks of 765 leading companies that have exhibited exemplary efforts in these four areas.

View the Corporate Equality Index 2025 and the complete list of recipients here.

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FleishmanHillard Appoints Mary Kosinski as Global Managing Director of Health and Life Sciences

Agency Expands Sector Leadership Team Announcing Additional Senior Roles

ST. LOUIS, Jan. 7, 2025FleishmanHillard today announced that Mary Kosinski has joined the agency as global managing director of Health and Life Sciences effective immediately. Kosinski will lead FleishmanHillard’s largest sector and be responsible for driving transformation, expanding focus and delivering integrated solutions for clients.

“Mary’s energy and deep regulatory and policy experience will bring tremendous insights to our clients and fresh perspectives to our team,” said Mark Mortell, global head of practices and sectors for FleishmanHillard. “Her background in government agencies complements FleishmanHillard’s strong healthcare credentials and expertise across the sector.”

Before joining FleishmanHillard Kosinski served in multiple regulatory, advocacy and public health advisory roles. Most recently as the head of global corporate affairs for Pi Health and previously at the Pharmaceutical Research and Manufacturers of America. For nearly 15 years, Mary worked both domestically and overseas with the U.S. Department of Health and Human Services, including the Centers for Medicare and Medicaid Services, the Assistant Secretary for Preparedness and Response, and was the first chief of staff at the Biomedical Advanced Research and Development Authority.

In addition to Kosinski’s appointment, the agency announced three new leadership roles within Health and Life Sciences:

  • John Gisborne as the sector’s global head of strategic client partnerships expanding client relationships and building strategic opportunities.
  • Marc Longpre as global head of strategy and insights for the sector, building up agency capabilities and key areas of expertise.
  • Jenyne Engelhardt as global head of operations and integration for the sector, driving efficiency, service integration and talent engagement.

These senior leaders bring deep industry expertise, have led client teams and have served as counselors for clients across FleishmanHillard’s global health network. Kosinski and the new sector leadership team will work to diversify the business, ensure career development for agency colleagues and cultivate a culture of client experience excellence.

Kosinski and the leadership team will be working closely with other global and regional health leaders across OPRG agencies.

“I’m excited to join such a dynamic organization and talented team at such a pivotal moment for the healthcare industry,” said Kosinski. “The pace of change is unlike any other in healthcare’s history – digital transformation, Gen AI, patient-centered care and novel drugs and therapeutics are all contributing to a new era where communications is vital in helping clients meet patient and consumer expectations. FleishmanHillard’s deep health and life sciences experience will ensure we’re ready to help clients achieve their goals and navigate the challenges they face with the agility, thought leadership and expert support they need.”

FleishmanHillard’s Health and Life Sciences sector is FleishmanHillard’s largest, providing expert counsel and communications support for healthcare clients’ needs across reputation, product brand building, patient and healthcare professional engagement, public affairs, crisis communications, social and innovation, research and media relations. 

Today’s announcement follows the appointment of J.J. Carter to president and CEO of the agency in October 2024, and his new global leadership team in November 2024, reflecting FleishmanHillard’s transformation and expanded focus on the use of intelligence and technology. Kosinski’s appointment marks the agency’s continued commitment to deliver specialist senior counsel and leadership in key sectors.

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Fifth Consecutive Year: FleishmanHillard Honored on PRNews Agency Elite List

December 17, 2024

It’s a five-peat for FleishmanHillard as it announces it has once again made the PRNews Agency Elite Top 120 list. Annually, this list features the top PR and communications firms with the most innovative products, services, employee initiatives/activities and core agency offerings.

PRNEWS highlighted the agency’s global data certification series for its employees in 2024, in addition to its 370-plus training sessions covering 135 topics. The outlet also called out FleishmanHillard’s work addressing ageism through research-backed insights shared at major events, contributing to a nine-point year-over-year increase in DEI client work.

Learn more about the Agency Elite Top 120 list here.

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FleishmanHillard Named to PRWeek US Outstanding Extra-Large Agency Shortlist, Receives CDIO DE&I Champion and Client Work Nods

December 10, 2024

FleishmanHillard earned five spots on the 2025 PRWeek US Awards shortlist for agency accomplishments and notable client work. They’ll be competing for Outstanding XL Agency, while Adrianne Smith, FleishmanHillard chief diversity and inclusion officer, is in the running for DE&I Champion. Client Elanco has been shortlisted in three categories – Best in Healthcare, Best in Community Relations and Best in Data Application – for its “Parvo is Poop” campaign.

The PRWeek US Awards recognize impact and excellence in the communications industry, celebrating the leading corporate, agency, non-profit and education teams and the work they produce.

Winners will be announced at the in-person PRWeek US Awards on March 13 at Cipriani Wall Street in New York City. View the full list here.

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FleishmanHillard Hires Jennifer Little as General Manager of its Texas Operations

December 2, 2024

ST. LOUIS, Dec. 2, 2024FleishmanHillard today announced the hiring of Jennifer Little as general manager of its Texas business, including its offices in Austin and Dallas.

“Jen is a respected agency leader who will bring invaluable experience to our Texas operations,” said Della Sweetman, president, Americas and chief strategy officer. “She has a record of driving growth, strengthening client partnerships across industries, championing talent and creating a thriving workplace culture. I look forward to the impact she will have on our continued success in Texas and alongside other market leaders in our overall transformation.”

Little will be responsible for the strategic plan and vision for FleishmanHillard Texas that will serve as a blueprint for its areas of growth and management, including client experience, business development, talent development and staffing. She will be part of FleishmanHillard’s Americas leadership team supporting the agency’s vision and growth strategy.

“FleishmanHillard has a strong reputation for best-in-class work in our industry, and I am delighted to return to the Omnicom family to continue to strengthen the business in Texas,” said Little. “This is an exciting time at the agency, and I am encouraged by the new leadership and the opportunity to focus on developing our teams and elevating client service and solutions.”

Before joining FleishmanHillard, Little was an executive vice president and Texas market leader at Burson and part of the leadership team in the Corporate Affairs practice. She started her agency career at Ketchum in Dallas and held leadership positions in Texas at Edelman and MikeWorldWide. Little also led external communications as the director of public relations for Pizza Hut, Inc.

Little is an award-winning educator and mentor of future PR leaders with teaching roles at Southern Methodist University and the University of Texas at Arlington. A lifelong reader and early childhood literacy advocate, she founded Little Hands Book Bank, a nonprofit focused on improving pre-kindergarten reading readiness in underserved communities in North Texas.

Little will be replacing Kristy Wilson, who is shifting her focus to lead one of the firm’s largest global clients. Wilson was appointed to general manager of FleishmanHillard in Austin in 2015 before becoming general manager of the agency’s Chicago operations in 2019. She returned to Texas in 2021 to lead Texas operations as general manager.

FleishmanHillard Texas has been recognized as a leader in health and life sciences; retail, sports and lifestyle; food and beverage; government and public sectors; and tech. It is a key player in the agency’s global network and provides deep expertise to our practices including Media, Platforms and Storytelling; Creative, Strategy and Planning; Consumer and Brand Marketing; Reputation Management; and Cybersecurity.

About FleishmanHillard 
FleishmanHillard specializes in public relations, reputation management, public affairs, brand marketing, digital strategy, social engagement and content strategy. FleishmanHillard was named 2020, 2021 and 2022 Campaign Global PR Agency of the Year; 2023 ICCO Large Agency of the Year – The Americas; 2022 and 2023 PRWeek U.S. Agency of the Year; 2022 and 2023 PRWeek U.S. Outstanding Extra-Large Agency of the Year; 2023 Campaign US PR Agency of the Year; 2021 PRovoke APAC Consultancy of the Year; and 2021 PRWeek UK Large Consultancy of the Year. FleishmanHillard is part of Omnicom PR Group and has nearly 80 offices in more than 30 countries, plus affiliates in 45 countries. 

About Omnicom PR Group (OPRG)
Omnicom PR Group (OPRG) is the largest global network of communications and consulting agencies in the world. It is home to three of the top global PR agencies FleishmanHillard, Ketchum, Porter Novelli and more than a dozen specialist agencies in corporate and public affairs, political consulting and advertising, language strategy, global health strategy and organizational transformation. OPRG is part of Omnicom (NYSE: OMC). www.TeamOPRG.com.

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FleishmanHillard Announces Wave of New Global Leadership Appointments

November 21, 2024

FleishmanHillard today announced several key roles as a part of its global leadership team under recently appointed President and CEO J.J. Carter. These individuals will be responsible for defining critical growth areas and operational priorities as the firm continues its evolution.

 “As we accelerate the modernization of our firm, these appointments are vital to our future,” said Carter. “By fortifying our operations with proven agency leaders and elevating new voices, we will fuel our growth and the transformation of our work. This first phase of appointments strengthens accountability for client operations, business development, industry expertise, data and digital, and preparing our workforce for change. On this foundation we will expand our use of intelligence and technology, while becoming a more dynamic, modern consultancy.”

The following leadership roles will join previously appointed leaders Patti Portnoy (chief financial officer), Della Sweetman (president, Americas and chief strategy officer) and Adrianne Smith (chief diversity and inclusion officer), forming the senior functional and operational leaders in the agency:

  • Lisa Moehlenkamp to chief operating officer. In this role she will drive operational excellence, urgency and impact worldwide, working closely with Carter and Omnicom partners. Previously chief of staff and chief talent officer for the agency, Moehlenkamp has been with FleishmanHillard for more than 25 years following her time at SBC (now AT&T).
  • Emily Frager to chief client officer. In this role she will lead commercial excellence for the firm’s largest clients, supporting top client leaders committed to delivering the highest standards of modern communications. Currently general manager of the agency’s Southern California operations, Frager began her career at FleishmanHillard Chicago before joining Lennar Ventures as their chief marketing officer, boomeranging back to the agency in 2016.
  • Mitch Germann to chief business development and brand officer. In this role, he will lead the agency’s business development operation and will oversee FleishmanHillard’s brand and marketing efforts. Formerly the agency’s global managing director of Retail, Sports and Lifestyle sector. Germann served in senior leadership roles at Nike and Jordan Brand, previously was general manager of FleishmanHillard Southern California, a global client leader and veteran of three FleishmanHillard offices (Kansas City, Los Angeles and San Francisco).
  • Ephraim Cohen to global head of data and digital. In this role, he will drive enterprise-adoption of intelligence, media and digital solutions, including generative AI and other new platforms. Cohen is currently global managing director of Media & Platforms (media relations, influencer and social and paid), and was previously general manager of FleishmanHillard New York. Cohen also held positions with Edelman and MikeWorldWide.
  • Faith Howe to chief of staff. In this role, she will lead the evolution of global talent, focusing on leadership development and organizational excellence, while preparing the agency’s talent and systems for the future. Formerly the agency’s UK managing director of talent development and one of our leading consultants in the Talent and Transformation practice, Howe has worked for FleishmanHillard for 11 years. She began her career at Taylor Bennett Ltd.
  • Mark Mortell to global head of practices and sectors. Previously the chief global client leadership officer, he will focus on elevating the firm’s specialist expertise across industry sectors working closely with leaders of Health, Technology, Retail, Sports & Lifestyle, Financial and Professional Services, Manufacturing and Energy, Government and Public Sector, Food, Agriculture and Beverage and key capabilities. Mortell joined the agency in 2002, following executive leadership roles at Aer Lingus, the Irish Tourist Board and the Bank of Ireland.

In due course, Carter intends to make additional appointments that will strengthen the agency’s vertical expertise, capabilities and key geographies that serve the agency’s largest clients.  

From top left: Moehlenkamp, Frager, Cohen, Howe, Germann and Mortell.

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FleishmanHillard Appoints Della Sweetman President, Americas and Chief Strategy Officer

November 6, 2024

FleishmanHillard today announced the appointment of Della Sweetman to the role of president, Americas and chief strategy officer, effective immediately. In this position Sweetman will be responsible for the performance of the agency’s largest region and for driving enterprise-wide business transformation. She will report to J.J. Carter, who was promoted to FleishmanHillard president and chief executive officer on October 1.

“Della is the right person to step into this critical role leading our largest region, from which she will help drive our transformation,” said Carter. “She understands our agency’s unique strengths and brings operational rigor and growth experience. Della has proven effective in executing change within our organization, which has elevated our work and improved our competitiveness. We have the personal trust that comes from many years working together and will challenge each other to push the agency forward.”

The position is part of the firm’s core leadership team charged with the strategic direction and operational management of the agency. Sweetman will work closely with market leaders in the Americas to align strategies, investments and resourcing to support the needs of its clients and the transformative changes for the agency.  

“We have a foundation of excellent talent and expertise from which to grow and we have an enviable roster of clients,” Sweetman said. “I’m very much looking forward to partnering with our leadership and teams across the Americas to together strengthen our position in the region, while fostering a culture of agility, high performance and constant innovation across the globe.”

Sweetman added, “We’ve entered a time of great disruption for our clients and industry, and we aspire to evolve our solutions, service delivery model, the impact of our work and the experiences of our people. This is an energizing time to be at FleishmanHillard and to take on this role.”

Sweetman has been in the role of chief business development officer for the agency since 2016, when she helped shape a vision for a dedicated growth unit. She has also led the agency’s global Creative, Strategy and Planning practice. Prior to that, she was head of business development for the Americas, served as global client leader for one of the agency’s largest accounts, and was also the former general manager for FleishmanHillard in Southern California.

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FleishmanHillard Korea Partners with 1MILLION for 1MILLION Brand Licensing and IP Development

September 8, 2024

The strategic partnership will leverage 1MILLION’s brand and artist IP in initiating collaborations on a global scale

(From left to right) Yeowook Yoon and Minja Kim, co-CEOs of 1MILLION, and James Choi, Senior Vice President and Partner of FleishmanHillard Korea

FleishmanHillard Korea, a leading global communications consulting firm, announced today it has signed a partnership with 1MILLION, a global lifestyle dance company, to collaborate on 1MILLION’s brand licensing and intellectual property (IP) initiatives.

1MILLION operates the largest dance YouTube channel in Korea, boasting over 26 million subscribers, and is beloved by dancers and K-pop fans worldwide. Its significant influence over Gen Z and millennials has led many global brands to seek out creative collaborations with 1MILLION over the years.

Combined with FleishmanHillard Korea’s strategic expertise and business network, this partnership aims to bolster 1MILLION’s global expansion as FleishmanHillard seeks out innovative business opportunities for its network clients and partners leveraging 1MILLION’s brand and artist IP.

Minja Kim, co-CEO of 1MILLION, said, “FleishmanHillard is an ideal partner with a deep understanding of our brand vision, values and artists, which helps us preserve our unique identity. Their expertise and strategic approach were key factors in forming this partnership.”

James Choi, Senior Vice President and Partner of FleishmanHillard Korea, added, “1MILLION embodies a compelling brand philosophy centered on spreading positive energy through dance. We are excited to support the global dissemination of their ‘INSPIRE MILLIONS’ mission to reach an even wider audience through this collaboration.”

FleishmanHillard currently provides brand and communication consulting services for 1MILLION and has successfully completed “Next Concept” artist branding project for its artists, including Lia Kim, Amy, Dohee, Debby, Redy and Harimu.

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FleishmanHillard’s J.J. Carter Named President and CEO; John Saunders to Become Chairman

August 20, 2024

Leadership Transition Will Take Effect on Oct. 1, 2024

FleishmanHillard Inc., an Omnicom PR Group (OPRG) agency, today announced that its current Global Chief Operating Officer and President, Americas J.J. Carter will become President and Chief Executive Officer, effective Oct. 1, 2024. He succeeds John Saunders, who will take on the role of Chairman of FleishmanHillard.

Carter, 49, was named the agency’s global chief operating officer and Americas president in 2016. Saunders, 66, was named president and CEO in 2015 after leading FleishmanHillard’s Europe, Middle East and Africa region.

“J.J. has the experience, skills and vision to rapidly expand on the legacy of FleishmanHillard. I am confident in his ability to drive innovation, teamwork and growth that will accelerate FleishmanHillard’s excellence and expand relationships with clients around the world,” stated Chris Foster, CEO of OPRG. “We are grateful for John’s decades of commitment and leadership and look forward to his ongoing guidance as chairman of FleishmanHillard.”

Saunders’ relationship with FleishmanHillard began more than 37 years ago, when the agency he founded in Ireland became an affiliate. Later, John joined with FleishmanHillard to form what was then known as FleishmanHillard Saunders in Ireland. In 2023, he became the first individual in the communications industry to be conferred with an honorary Doctor of Philosophy degree from Dublin City University.

“I look back on more than three decades at FleishmanHillard with pride and gratitude for the support of so many colleagues around the world and the trust that some of the world’s leading companies have placed in us. However, it’s now time for me to step back and spend more time with my family both in Dublin and in London and with my six young grandchildren whom I miss being so far away from.

“I have full confidence in J.J. as president and CEO. I have seen him in action over many years and respect his strengths, and his ability to lead no matter the pace and complexity of change. J.J. is a person of outstanding personal integrity and I wholeheartedly endorse his selection,” Saunders said.

Carter has been with FleishmanHillard since 2005 and has held a variety of key leadership roles. He previously oversaw the agency’s East and West regions in the United States along with Canada and Mexico, was general manager of one of the firm’s largest offices in San Francisco, was global client relationship manager for one of the agency’s biggest multinational accounts, and he built on the firm’s existing experience to launch the agency’s global sports marketing practice. During his time at FleishmanHillard, he has also recruited transformative leaders across key markets, global accounts and practice areas. 

“It’s an enormous privilege to follow John and lead the organization into the future during one of the most complex and consequential moments in our history,” Carter said. “To accelerate our growth, deliver transformative work for clients and create a best-in-class experience for our people, we will embrace our strengths as a trusted client partner, while also expanding our capabilities and exploring new tools and ways of working together. We will always deliver intelligent, creative, audience-first solutions that drive impact for our clients.”

Regarded as a trusted advisor to iconic brands in their biggest moments and on the largest global stages, Carter has counseled clients through IPOs, CEO transitions, groundbreaking product launches, complex mergers and global sponsorship activations. He excels at connecting brand, business strategy, technology and leadership into cohesive narratives that resonate with employees, customers, investors, business partners and media alike.

Carter will report to Foster and will be a member of OPRG’s global leadership team.