Claudia Bate appointed Managing Director of Sectors and Specialisms
December 8, 2022
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FleishmanHillard UK has promoted its head of technology Claudia Bate to the new role of managing director of sectors and specialisms. In this newly created cross-agency role, Claudia will take the agency lead on integrating FleishmanHillard UK’s 20+ existing sector and specialist service offerings, including Crisis and Issues, Purpose, ESG, Corporate Reporting, Youth and Culture, and Sports Marketing.
Fintech in 2023: The areas firms should be prioritising
December 6, 2022
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As 2023 nears, it’s important for the fintech industry to air on the side of caution. Take a look at what our fintech experts believe should be priorities for 2023.
Should businesses be preparing for Winter blackouts?
November 29, 2022
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A long winter is in store for countries across Europe. The National Grid has alerted residents that three- hour power outages could become the norm in January if the UK faces energy supply shortages. To help minimize this possibility, the National Grid has considered implementing its Demand Flexibility Service for the first time to avert blackouts. Take a look at the services our Public Affairs and Crisis teams are offering to assist clients understand the possibility of an energy crisis.
Healthy Futures: Exploring buying local and sustainability during the cost-of-living crisis
November 28, 2022
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As the food and drink sector undergo various challenges due to the cost-of-living-crisis, the FleishmanHillard UK Food, Agriculture and Beverage team explore the ramifications for brand and communication teams in their new “Cost-of-Living Bites” series.
COP27 Review: Global Action Slows Despite Notable Successes
November 21, 2022
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Miss COP 27? Here are our six takeaways from the event and the significant impact they will have on communications as the fight for climate change continues.
FleishmanHillard TRUE Global Intelligence bring home an AMEC Award
November 18, 2022
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FleishmanHillard TRUE Global Intelligence in partnership with Commetric were crowned a Silver Winner of Most Impactful Client Recommendations Arising from a Measurement Study for outstanding measurement and evaluation for client Novartis at the AMEC Awards.
Reevaluating Employee Value Proposition for The New Era of Work
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Redefining the meaning of Employee Value Proposition can be the key to success: take a look at our report to gather insights about how organizations can differentiate between Employee Value Proposition and employer brand.
Choosing the Right Tech Event to Attend in Our New Normal
November 10, 2022
By Matthew Caldecutt and Connor Mahon
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After a two-year hiatus, TechCrunch Disrupt finally returned to the Moscone Center this year.
One of the marquee events in tech, it will always be synonymous with what’s new, interesting and – as the existence of an Investor Lounge attests – what’s worth banking on. It’s also worth examining; checking out what to look for when considering a tech industry event to sponsor or speak at, especially as we reach the saturation point with tech conferences across the globe going virtual, hybrid and in-person.
What to consider when evaluating tech events
First up: the format. Smaller, more intimate talks were extremely popular and brought value to the organizations participating in them. Now, don’t get us wrong. Main stage is still the main stage, but that’s more pre-pandemic. Attendees are craving more human interaction and, in the more intimate settings that can best be described as a cross between TED and pitches, you could see word of mouth in action and real engagement with the creative thinkers presenting or even explaining trending topics.
Then there’s the size of an event. It’s great to have the run of a large space, but it’s a lot of ground to cover. Are you going to be in a section where you’re with peers, making it easier for current and potential partners to find you? The more focused an event is, the greater the possibility you’ll get attendees with whom you may want to connect. Of course, it doesn’t have to be that focused as some cross-pollination is sure to be helpful to all those there.
And lastly, let’s mention big and established partners who are key to putting on successful events these days. If these thought leaders are fully integrated into the program, they can add to it and be a draw, and there’s undoubtedly going to be some spillover if they’re related to your business. So, being around them can be helpful. It’s just a question of whom, how well they’re worked in, and if they’re incorporated in such a way that folks have to stick around to see what else is on site.
As we continue in the “new normal,” it’s the perfect time to use events like this to discover how you and your business can best leverage these opportunities.
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FleishmanHillard hosts election conversation with former Members of Congress
November 8, 2022
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On Thursday, the FleishmanHillard Public Affairs team hosted a discussion with former U.S. Representatives Jim Gerlach (R-Pa.) and Ben McAdams (D-Utah) for colleagues and clients about the midterm election, what to expect from Congress for the rest of this year and next, and the 2024 presidential race. The event was held in partnership with the U.S. Association of Former Members of Congress (FMC).
Both congressmen had little doubt that Republicans will gain control of the House, with the GOP only needing to net five seats to hold the majority.
The lame-duck session of Congress that will run from mid-November until the end of the year is expected to be as busy as any in a decade given must-pass legislation. Lawmakers must pass a bill to fund the government and approve the annual defense bill, the National Defense Authorization Act. McAdams said Democrats will want to pass as much as they can while they still hold the majority in the House and the Senate, while Gerlach said the Republicans will want to delay decisions until the new Congress convenes in January. He anticipates the final weeks of the session to be friction-filled as the parties battle over what can and should be done while the Democrats control both chambers.
Looking ahead to Congress’ work in 2023, the former members said tech policy issues and energy were two areas they expected the new Congress to address. Gerlach anticipates that if Republicans win back either the House or the Senate, they will use their oversight powers to probe the big tech platforms and investigate how the industry manages its relationship to the news media and the Biden administration. McAdams said he believed the two sides could come to an agreement on energy permitting to enable more domestic production.
Over the next week or so, organizations should monitor election-related issues and outcomes in locations where they are major members of the community. Organizations should assess how changes in Congress will affect their issues and determine how best to educate new Members coming to Washington. The FleishmanHillard team will share an analysis in the coming weeks on the expected priorities for lawmakers in the 2023-2024 congressional session.
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